- 23 years in business
- 25k videos produced
- 24 hour customer service
For over 20 years, our West Springfield Town, MA TV commercial production company has assisted brands—from up-and-coming ventures at Eastern States Exposition (The Big E) to well-known Fortune 500 companies—navigate through the vibrant atmosphere of the area. We create captivating 15-, 30-, and 60-second spots tailored to excel on primetime television as well as on the leading OTT platforms.
If you are looking for a West Springfield Town, MA TV commercial production team that blends high-end creative skills with local insight, you have found the right partner.
After your advertisement is finalized, it can be broadcasted throughout the West Springfield Town, MA region on cable providers such as Xfinity or Verizon, or featured with local affiliates like WWLP 22 News (NBC), WGGB (ABC), and CBS 3 Springfield.
Our knowledgeable team is here to help you navigate through the intricacies with television networks to guarantee your commercial is aired. From encoding specifications and closed-captioning to traffic delivery and network clearance, we handle all the technical and logistical processes to ensure that your advertisement runs without any hitches. With West Springfield Town giving you access to countless viewers across the region—and even more on connected platforms—this is an opportunity for visibility that shouldn’t be overlooked.
If you choose to shoot your television spot in West Springfield Town, MA, we have a wide range of solutions to support your project. Armed with industry-leading cameras such as Canon and RED, alongside experienced crews, we are ready to film your advertisement in exceptional HD or 4K quality. We also provide dynamic aerial videography using drones to highlight West Springfield Town’s landscape, landmarks, or your chosen venue from an aerial perspective.
Our crew includes seasoned directors of photography, gaffers, and West Springfield Town-based television commercial experts—even for partial-day sessions. Looking for a cinematic feel? We have everything you need with track and dolly systems, jibs, Steadicams, or gimbals. Interested in our pricing? Our team is set to guide you through all the specifics.
From a concise 30-second call-to-action to an engaging 2-minute direct-response segment, our editors are capable of handling everything. We create a wide array of content, which includes 15- and 30-second broadcast advertisements along with 60-second brand narratives and 90-second DRTV or infomercial-style showcases, along with OTT-friendly cut-downs like 6- to 10-second bumpers.
Every project is meticulously edited, color-graded, and delivered as ProRes and H.264 masters, complemented by social-optimized variations for maximum shareability. You will receive both a broadcast-quality master and a web-ready file, enabling you to effortlessly display your commercial on social media platforms, your website’s homepage, or anywhere your audience gathers. With our streamlined process, your promotional video production is always prepared to leave a lasting impression, no matter where it is viewed.
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OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN West Springfield Town HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
 WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​
Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).
Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.
Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.
Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.
Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production West Springfield Town, MA campaigns.
We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.
While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.
Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.
Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.
Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.
The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.
Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production West Springfield Town shoot stays compliant.
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