Video Production for the Home Building Industry in Dallas
Are you interested in experts in Video Production for the Home Building Industry in Dallas? Contact Team Beverly Boy today. Now, the home building industry generates over $120 billion with over 700,000 employees. With the rising housing market and the expected economic recovery from the COVID 19 crisis, homebuilders have to prepare to meet the growing demands of the market. One way to prepare for this trend as a home building business is to plan a top-quality marketing campaign so as to have a competitive advantage in the home building industry. In comparison to other mediums of advertising, making videos for homebuilders in Dallas is something to consider for the 400,000+ home building businesses across the U.S. We also service companies in nearby cities like University Park, Irving, Balch Springs, and Duncanville.
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There are a number of reasons why video production is an effective marketing tactic for home building. It grants you the opportunity to obtain new clients while retaining your prior ones. At Beverly Boy Productions, we work with home builders to create top-quality promotional videos, explainer videos, process videos, safety training videos, and customer testimonials. Our team can help you share what your company is capable of and the impact you have on clients, stakeholders and investors. As a result, this engages your audience in an effective way and allows you to reach your marketing and internal communication goals.
Promotional Videos for the Home Building Industry
Showing the world what you build is an important strategy in signing new clients. Promotional Video Production for the Home Building Industry in Dallas allows you to share your business with prospective clients while retaining prior clients, and boosting referrals to your company. Prospective clients see your buildings in an engaging video; it captures their attention and builds trust for your company. At that moment, they acknowledge your company and will likely return as a paying customer.
Short and engaging videos for home building can keep clients loyal to your company. They’re ideal for TV advertising, but more effective across online platforms, your own business website, social media pages, and email campaigns. Statistics show that an average internet user spends around two and a half hours on social media daily, this adds to the reasons why you should invest in online video marketing. For instance, short, promotional videos can help you connect with viewers, build confidence in viewers, increase your number of clients, and share your homes across your social media outlets.
Marketing Videos for the Home Building Industry
When over 82% of the Internet consists of video content, it shows the importance and effectiveness of video marketing. Video production for the home building industry in Dallas is an exceptional digital marketing strategy that you can utilize in your business.
Videos are the right marketing tools unlike other marketing media, whether you want to show off your single-unit homes or explain the details of your constructions.
The following are some of the benefits of video marketing:
• Increases brand authenticity, building trust and credibility with clients
• Spreading the word about their business, brand, products, or services
• Establishes the business as an authority in the home building industry
• Influences buying decisions (90% of customers say a video helps them make a buying decision, according to Forbes)
This type of marketing offers a special way of connecting with your targeted audience as you share your homes and services across the world wide web. We also service home builders in Denton County, Collin County, Rockwall County, and Kaufman County.
Different types of marketing videos that can be used for marketing your homes, or even your home building company are:
• Listing Videos
• Interview Videos
• Live Q&A Sessions
• Home Buyer Advice Videos
• Special Offer Videos
• Neighborhood Videos
• New Construction Model Video Tours
• Virtual House Tours
Training Videos for the Home Building Industry
Companies especially in the home building industry have to train their employees since the industry keeps on advancing everyday. Saving time and money while training them is one of the priorities of these companies. From masonry workers to customer care representatives, you want all facets of your business to run effectively. Personalized training videos eliminate the shortcomings that come with traditional in-person training; videos give an in-depth explanation in the most cost-effective and time conscious way. This saves business owners a great deal of time and money that can be otherwise invested in other projects. Training videos are important for employees to equip them with the skills to operate in their roles effectively making them home building professionals.
Also, training videos:
• Have a higher overall employee watch rate; employees are 75% more likely to engage in video training than they would with manual training
• Have greater flexibility; an estimated 42% of employees prefer the flexibility of video over other forms of communication and training such as scheduled in-person training or written manuals
• Have a higher retention rate; people recall upwards of 90% of what they see in a video compared to about 20% of what they read
• Will make employee training more effective while reducing training costs; each video can be used over and over again, and improved comprehension makes videos 83% more effective
Videos are a simple and accessible way to engage your home building professionals while keeping training uniform throughout your business.
Interview Videos for the Home Building Industry
You are more likely to think about the job application process when you hear the phrase, interview videos. However, interview videos for the home building industry is an effective type of video marketing. Expert interview videos for the home building industry are videos that showcase your corporate esteem and feature industry leaders. On the other hand, customer interviews are a different kind of interview video that show what previous clients have to say about the services of the company. As the home building industry is a low trust, high stake market, these videos help to create familiarity with prospective clients.
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Expert and customer interviews are the perfect means of building brand credibility and trust within your community. In expert interviews, you can share the perspective of managers and leaders in the industry to help future customers better understand the product or service they’re receiving. On the other hand, customer interviews are great for sharing experiences of existing customers to potential customers. Ultimately, these two types of videos both feature insight that will attract new customers to your business. Video Production for the Home Building Industry in Dallas is an incredible service that can help you meet your business goals.