Working with a Greensboro Customer Testimonial Video Production Company will Have these Benefits on Your Brand

Are you looking to expand your business with a Greensboro Customer Testimonial Video Production Company? Growing a business to new heights is a lot of work. It all requires building an audience that trusts the brand above all else. If you’re committed to helping your brand excel, you’ve got to be committed to finding ways to build trust among your target audience. Fortunately, building trust is one of the key benefits of working with a Greensboro Customer Testimonial Video Production Company to promote your business online.

Customer testimonials are a leading form of video content that has the capacity to generate significant consumer trust in your business. Think of them like “word of mouth” advertising for your brand. When was the last time you ignored a statement from a friend or family member that shared their love for a product, service, or business that they recently engaged with? If you’re struggling to think of a time it’s because it is not within our human nature to ignore the testimonials that come from people we know, and for 82% of us, it’s not in our nature to ignore testimonials from people we don’t know! This is why customer testimonial videos are so powerful!

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At Beverly Boy Productions, our Greensboro Customer Testimonial Video Production Company works closely with clients to create testimonial videos the reflect the positive outcomes of the customer journey and engagement with the brand. To learn more about producing a customer testimonial video for your business, give our team a call!

Working with a Greensboro Customer Testimonial Video Production Company will have a number of key benefits on your brand. Trust, of course, is one of them. We’ve listed several more here.

Increased Exposure

Are you a relatively new business or brand, or just branching out to the Greensboro, North Carolina area? Increasing exposure to the people that are most likely to become paying customers is important for your business. Great customer testimonial videos, that not only present visible customer satisfaction for your brand, but that showcase past customer experiences from relatable clients is key to generating increased exposure for your business.

Testimonial videos can help you to increase your exposure online in a variety of ways. These videos increase social shares, drive rankings for your website and landing pages, and are likely to generate audience interest when they are posted across various platforms. Give it a try!

A Humanized Effect on Your Brand

Is your business one that is entirely or almost entirely online? While many brands are entirely online these days, it’s easy for brands like this to get lost in the shuffle and to lack a human connection. Customer testimonial videos can humanize your brand, putting a face to the brand so that your audience feels like they are not the only “real people” that are involved in your business. Whether you include testimonials on your social media pages, your website, or in your email campaigns doing so can be incredibly beneficial in terms of humanizing your business so that your audience feels that they can connect directly with your brand.

Increased Authority

Is your business one that requires authority on a particular subject or in a particular niche? Let’s face it, we all want to be the authority in our space, right? A Greensboro Customer Testimonial Video Production Company can help you to achieve increased brand authority. All you need is for your customers to share the information that you provided, to confirm that they learned important details from your business or brand that they couldn’t find elsewhere, or that by listening to your brand, their problems were solved – it will build authority in your space and drive others to your brand to find out how your business can help them, too!

Increased Credibility

Authority is important, but so is credibility. In fact, authority and credibility go hand in hand. Increasing your brand’s credibility is going to help you increase the desire among your audience to share your brand. Customer testimonial videos show that you have customers that trust your brand, and in doing so, you build credibility. The outcome is that more people want to follow along because they see that others trust your business, so it must be good!

Increased Confidence to Purchase

If you’re trying to build up an audience that converts, working with a Greensboro Customer Testimonial Video Production Company is going to help you to increase your audience’s confidence in your brand which will boost their decisions to purchase. Essentially, we could say that customer testimonial videos increase conversions, too – which they absolutely do! It’s through the increased confidence among your audience, that these increased conversions occur.

Working with our Greensboro Customer Testimonial Video Production Company is going to help you achieve several major business goals. Give Beverly Boy Productions a call to get started!