For over two decades, our Summit, NJ TV commercial production company has been assisting brands—from promising local businesses to recognized Fortune 500 companies—in capturing the unique essence of the area. We create captivating 15-, 30-, and 60-second spots that are perfect for both prime-time television and leading OTT platforms. One excellent location for filming is the historic Reeves-Reed Arboretum Wisner House, which provides a charming backdrop for corporate advertising due to its scenic surroundings.
When you seek a Summit, New Jersey TV commercial production team that merges elite creative skills with practical, local expertise, look no further—you have found the right partner. Additionally, the Summit Community Center Benson Room is an ideal venue allowing for versatile meeting spaces that can enhance your production’s professionalism.
Once your commercial is finalized, you can broadcast it throughout the Summit, NJ region via cable providers such as Optimum or Fios, and partner with local affiliates like WNBC (NBC), WNYW (FOX), and News 12 New Jersey. Our team is here to help you navigate through the television network process to guarantee that your advertisement airs smoothly.
From video encoding specifications and closed captioning all the way to traffic delivery and network approvals, we take care of all the technical and logistical aspects necessary to ensure your ad is aired without delay. With Summit granting access to a significant audience across New Jersey—and even larger viewership on connected devices—this is an opportunity for visibility that shouldn’t be overlooked.
We have many options available for your project if you decide to shoot your TV spot in Summit, New Jersey. Equipped with industry-leading cameras, such as Canon and RED, and collaborating with skilled crews, we’re fully capable of capturing your advertisement in vivid HD or 4K resolution. We also provide exciting aerial videography using drones to highlight Summit’s picturesque locale, whether it’s downtown scenes or your chosen venue. Regardless of whether you are shooting inside, outside, or on a green screen in a local studio, we customize each production to accommodate your requirements.
Our team includes seasoned directors of photography, gaffers, and Summit-based television commercial specialists—even for half-day projects. Looking for a cinematic quality? We offer it all with track and dolly systems, jibs, Steadicams, or gimbals. If you have questions about our rates, our team is here to guide you through everything.
From a concise 30-second call-to-action to an intriguing 2-minute direct-response segment, our editors are equipped to handle a wide range of projects. We produce everything from 15- and 30-second broadcast ads to 60-second brand narratives and 90-second DRTV or infomercial-style videos, along with OTT-friendly abbreviated versions like 6- to 10-second bumpers. Every project is attentively edited, color-graded, and delivered as ProRes and H.264 masters, alongside social-optimized formats for optimal sharing.
You will receive both a broadcast-quality master and a web-ready file, allowing you to effectively display your commercial on social media, your website, or wherever your target audience is most active. With our smooth workflow, your promotional video production is consistently poised to make an impression, irrespective of its viewing platform.
Quick Contact
OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN Summit HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
 WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​
Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).
Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.
Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.
Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.
Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production Summit, NJ campaigns.
We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.
While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.
Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.
Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.
Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.
The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.
Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production Summit shoot stays compliant.
response within the hour