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Sterling Heights, MI TV Commercial Production

For over two decades, our Sterling Heights, MI TV commercial production company has aided brands—from new local ventures to established Fortune 500 giants—navigate through the area’s dynamic landscape. We create captivating 15-, 30-, and 60-second spots designed to excel on both primetime television and today’s leading OTT platforms, all while utilizing spaces like the Michigan Lottery Amphitheatre at Freedom Hill for impactful scenes.

If you’re looking for a Sterling Heights, MI TV commercial production team that merges top-tier creative talent with practical knowledge of the region, you’ve found your ideal partner, especially when considering the accessibility of the Lakeside Mall / Town Center as a premier filming location.

Broadcast & Distribution Strategy for Sterling Heights TV Ads

Once your commercial is ready, you can air it throughout the Sterling Heights region on cable systems like Xfinity or AT&T, or distribute it with local affiliates such as WXYZ 7 (ABC), WDIV 4 (NBC), and CBS 62 Detroit.

Our team offers support in navigating the necessary steps with television networks to guarantee your commercial gets aired. We manage the technical and logistical aspects, including encoding specifications, closed-captioning, and delivery to networks, ensuring that your advertisement runs seamlessly and without interruption, giving you the wide reach across the Sterling Heights Brands you desire.

Our Sterling Heights, MI Commercial Production Team & Equipment

We provide a variety of options for your project if you opt to film your TV spot in Sterling Heights. With cutting-edge cameras such as Canon and RED, along with skilled crews, we are equipped to film your advertisement in stunning 4K or HD. Additionally, we offer dynamic drone videography that can beautifully showcase sites around Sterling Heights or your specific venue from above.

We bring in experienced cinematographers, gaffers, and Sterling Heights-based television commercial professionals—even for short half-day shoots. If you’re aiming for a filmic appearance, we have everything you need, including track and dolly systems, jibs, Steadicams, and gimbals. Interested in our pricing? Our team is ready to guide you through every aspect.

30 OR 60 SECOND TV COMMERCIALS

From a concise 30-second call-to-action to a detailed 2-minute direct-response piece, our editors are capable of managing all formats. We produce a range of content from 15- and 30-second broadcast advertisements to 60-second brand stories and 90-second DRTV or infomercial-style productions, along with digital-friendly cutdowns such as 6- to 10-second bumpers. Each project is meticulously edited, color-graded, and provided as both ProRes and H.264 masters, alongside social media-optimized versions for extended reach.

You will receive both a broadcast-quality master and a web-optimized file, enabling you to effortlessly display your commercial on social media, your website, or wherever your audience is engaged. Our streamlined workflow ensures that your promotional video production is consistently primed to make an impact, no matter the platform.

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    FORTUNE 500 BRANDS KNOW OUR VIDEO PRODUCTION IS TOP-NOTCH

    OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN Sterling Heights HAS THE SKILL THAT EXCEEDS EXPECTATIONS!

    TRUSTED BY THESE WORLD CLASS BRANDS

    OUR TV COMMERCIAL PRODUCTION WORK

     WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​

    We manage productions from inception to completion, collaborating exclusively with top‑tier talent. Our dedicated crew of Sterling Heights commercial experts keeps every stage—concept, shoot, and post—on schedule and on budget.
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    Other SErvices

    FAQS

    How does the production process work?

    Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).

    Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.

    Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.

    Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.

    Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production Sterling Heights, MI campaigns.

    We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.

    While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.

    Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.

    Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.

    Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.

    The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.

    Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production Sterling Heights shoot stays compliant.

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