Are you looking to launch a product, fill an event, or enhance click-through rates? Scranton, PA Promotional Video Production by Beverly Boy Productions empowers brands to convert casual views into sales. In 2025, short-form video is set to dominate marketing—89 % of businesses rely on it and 93 % call it ‘crucial.’ We provide the strategic insight, cinematic strength, and local expertise required to ensure your upcoming promotional video exceeds both algorithm expectations and competitors.
Your audience only has a few seconds to decide if they care. That’s why we create compelling 30–90 second promos that:
Whether you’re launching a tech solution at a downtown event or showcasing a niche brand during local festivities, our promotional videos spark interest and drive engagement.
Short-form vertical video is now the king of the feed, with marketers consistently reporting that clips under 90 seconds are the most effective format today. To keep your brand in the spotlight, we produce native-looking Reels, TikToks, and YouTube Shorts that fit effortlessly into users’ feeds while delivering an undeniable promotional impact.
From captivating opening frames that grip viewers in the first few seconds to subtitle-friendly lower-third designs tailored for silent autoplay, every edit is optimized for maximum interaction. Our Scranton editors ensure trend-savvy pacing aligns with fully licensed soundtracks, and provide a ready-to-use library of assets for A/B testing and quick optimization to turn your social-media moments into tangible outcomes.
From sweeping aerial shots of the downtown cityscape to vibrant visuals at local art spots, Scranton provides spectacular backdrops for any shoot. We expertly navigate local permitting processes, ensuring that your production goes off without a hitch. With incredible options like the Steamtown National Historic Site, which celebrates America’s steam-era railroading heritage; Nay Aug Park, known for its gorge waterfalls and tree canopy walk; and the Lackawanna Coal Mine Tour, allowing a guided descent into a real anthracite coal mine, Scranton’s locations truly shine on camera. Permitting in Scranton is straightforward, making for smooth productions without unexpected fees.
A striking promotional video can be in your hands within just 30 days. To get started in Scranton, PA, make sure to click ‘Book your Promotional Video Crew Now’ or complete the quick-quote form above. Let’s transform the vibrant spirit of Scranton, Pennsylvania, alongside your brand’s vision, into captivating video content that drives results.
OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
Rapid ideation call → moodboard & logline in 48 hrs
Copy that sells + frames that flow
Casting, locations, permits, gear, schedule
Multi‑cam 4K capture with gimbal, drone, and macro options
Edit, color, SFX, licensed music, motion GFX, captions
Platform‑specific exports, thumbnail kit and loop edits.










6,500+ promotional videos produced across 40 countries
Award-winning Directors of Photography, lighting and sound technicians, editors, FPV drone pilots, and gimbal operators — serving productions across Pennsylvania
We reverse‑engineer concepts from KPIs, not “cool shots”
RED and FX‑series cinema cams, FPV drones, motorized sliders, and virtual production LED wall access
Flat‑rate packages with clear deliverables, no line‑item surprises
SIT BACK AND ENJOY OUR PRODUCTIONS
A promotional video is a marketing tool designed to introduce or highlight your company’s services, products, or brand essence engagingly and memorably. It can significantly benefit your business by enhancing your online presence, boosting engagement, increasing conversions, and helping you stand out in a competitive market.
Most Scranton, PA campaigns perform best at 30–60 seconds for paid media; 15 seconds for story ads; up to 90 seconds for landing-page embeds.
Our process includes:
Pre-Production: Planning the video’s content, structure, and style, including scriptwriting and storyboard creation.
Production: Filming the content according to the pre-production plan.
Post-Production: Editing the footage, adding effects, music, and voice-over to produce the final video.
We work closely with you at each step to ensure the video aligns with your vision and goals.
The cost of a promotional video varies based on its complexity, length, and specific requirements such as actors, special locations, and custom animations. We offer various packages and can provide a customized quote after understanding your project’s specifics.
Although our core focus lies in video production, in some cases, we can assist in video distribution and marketing services to ensure your promotional video reaches your target audience effectively. This can include optimization for social media, embedding on your website, and strategies for email marketing campaigns.
Absolutely. Testimonials and interviews are powerful tools to build credibility and emotionally connect with your audience. We can integrate these elements seamlessly into your promotional video to showcase real-life experiences and positive feedback about your brand.
We begin each project with a thorough brand review to understand your brand’s voice, style, and key messages. Throughout the video production process, we maintain open lines of communication with you to ensure every element of the video, from script to visual style, aligns with your brand identity.
Our process begins with a discovery session to thoroughly understand your brand identity, target audience, and marketing goals. We consider factors like your industry trends, audience preferences, and the emotional appeal you wish to convey. This enables us to recommend a style and tone that resonates with your audience while staying true to your brand.
A standard promo takes 3–4 weeks: one week pre‑production, one shoot day, two weeks post. Need it faster? We offer 5‑day rush service.
A promotional video typically includes engaging visuals of your product or service, interviews or testimonials, a clear call-to-action (CTA), and compelling narrative elements that highlight your brand’s value proposition. Background music, voice-over narration, and on-screen text may also be used to enhance the message
Absolutely—every engagement includes a raw‑footage buy‑out plus a social‑cut bundle (5‑, 15‑, and 30‑second versions) so you can refresh ads without reshooting.
response within the hour