For over two decades, our Odessa, TX TV commercial production company has assisted brands—from burgeoning local ventures to established Fortune 500 companies—navigate the unique atmosphere of this region. We create captivating 15-, 30-, and 60-second spots tailored to shine on both prime-time TV and the leading OTT platforms today, utilizing local landmarks like the Odessa Marriott Hotel & Conference Center, perfect for filming with its state-of-the-art facilities.
If you are on the lookout for an Odessa, Texas TV commercial production team that merges top-notch creative skills with practical, regional expertise, you have found the perfect fit with us, especially given the versatile spaces available around the Downtown Odessa Business District, which offers various settings for your filming needs.
After your ad is finalized, it can be broadcasted across the Odessa, TX region through cable providers like Optimum or placed with local affiliates such as ABC Big 2 (KMID) and CBS 7 (KOSA). Our team is here to help you navigate through the necessary steps with television networks to ensure your commercial reaches the airwaves just as planned.
From encoding specifications and closed-captioning to traffic delivery and network approvals, we manage the technical and logistical aspects that ensure your advertisement runs seamlessly on time. With Odessa Brands giving you access to a significant audience across the Odessa area—and even more through online platforms—this is the kind of exposure you do not want to overlook.
We offer a range of options for your project if you choose to record your television spot in Odessa, Texas. Equipped with industry-leading cameras such as Canon and RED, along with skilled crews, we are ready to capture your advertisement in breathtaking HD or 4K quality.
Our offerings also include dynamic aerial videography with drones to highlight Odessa’s landmarks or your chosen venue from a striking aerial perspective. Regardless of whether your shoot takes place indoors, outdoors, or on a green screen within a local studio, we customize each production to suit your specific requirements.
From a compelling 30-second call-to-action to an informative 2-minute direct-response segment, our editors are capable of tackling projects of all durations. We handle everything from 15- and 30-second broadcast ads to 60-second brand narratives and 90-second DRTV or infomercial-style segments, in addition to OTT-friendly cut-downs like 6- to 10-second bumpers.
Every project is meticulously edited, color-graded, and delivered as ProRes and H.264 masters, alongside social-optimized versions to maximize shareability. You will receive both a broadcast-quality master and a web-ready file, allowing you to effortlessly showcase your commercial on social media platforms, your website, or anywhere your target audience engages.
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OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN Odessa HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
 WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​
Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).
Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.
Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.
Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.
Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production Odessa, TX campaigns.
We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.
While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.
Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.
Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.
Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.
The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.
Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production Odessa shoot stays compliant.
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