For over two decades, our Middletown, NY TV commercial production company has assisted brands—from new ventures in Downtown Middletown to well-established Fortune 500 companies—gain attention amidst the area’s dynamic atmosphere. We create attractive 15-, 30-, and 60-second spots specifically crafted to excel on both primetime television and the leading OTT platforms.
If you’re looking for a Middletown, NY TV commercial production team that merges top-tier creative proficiency with valuable local insights, you’ve come to the right place.
Once your advertisement is finished, you can air it throughout the Middletown, NY region via cable services like Spectrum or Verizon Fios, or distribute it through local channels such as WKTV (ABC), WUTR (ABC), and WFXV (FOX).
Our team is here to guide you through the process with television networks to make sure your commercial is aired. From encoding specifications and closed-captioning to traffic delivery and network approvals, we take care of the technical and logistical aspects to ensure that your advertisement runs smoothly, without any hiccups. With Middletown giving you access to countless viewers throughout the region—and an even larger audience via connected devices—this is visibility you surely won’t want to overlook.
We can provide numerous solutions for your project if you opt to film your TV spot in Middletown, New York. Utilizing industry-leading cameras such as Canon and RED, along with skilled crews, we are equipped to capture your advertisement in stunning HD or 4K quality. We also offer dynamic aerial videography with drones that can showcase Middletown’s landscape, parks, or your venue from an elevated perspective. Whether filming indoors, outdoors, or using a green screen in a local studio, we customize each production to accommodate your needs.
We utilize seasoned directors of photography, gaffers, and Middletown-based television commercial professionals—even for short shoots. Want a cinematic flair? We’ve got it all with track and dolly systems, jibs, Steadicams, or gimbals. Interested in pricing? Our team is prepared to guide you through every aspect.
From a captivating 30-second call-to-action to a compelling 2-minute direct-response segment, our editors are capable of managing it all. We create anything from 15- and 30-second broadcast ads to 60-second brand narratives and 90-second DRTV or infomercial-style spots, plus OTT-friendly cut-downs such as 6- to 10-second bumpers. Each project is meticulously edited, color-graded, and provided as ProRes and H.264 masters, alongside social-optimized versions to enhance shareability.
You will receive both a broadcast-quality master and a web-ready version, enabling you to effortlessly display your commercial on social media, your website, or anywhere your audience is present. With our streamlined workflow, your promotional video production is always set to make an impact, regardless of where it is viewed.
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OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN Middletown HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
 WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​
Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).
Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.
Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.
Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.
Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production Middletown, NY campaigns.
We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.
While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.
Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.
Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.
Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.
The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.
Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production Middletown shoot stays compliant.
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