Video Production for Debt Collection Agencies

Debt collection practices have long been known to increase their revenues as the industry takes on more debt and consumers overspend. As such, debt collection agencies experience an ebb and flow of opportunity that tends to closely follow that of various macroeconomic indicators. COVID-19 created significant struggles for many Americans resulting in significantly higher than average unpaid debts and with the influx of delinquent debts came a rise in debt collection practices among these debt collection agencies. Video production for debt collection agencies includes a variety of tasks largely focused on providing b2b marketing and advertising services as well as video based training to internal debt collection teams.

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Currently the debt collection agency industry is an $18 billion dollar market that is expected to incur continued profits and revenue gains over the next several years. While expanding regulation from government agencies could threaten revenues to some degree, the likelihood is for debt collection agencies to continue to flourish overall.

Beverly Boy Productions provides a wide range of video production services for debt collection agencies across the country. Not only do we offer marketing & promotional video production, but we can help you produce expert interview videos that will showcase your expertise in fair and rightful debt collection procedures which can help you bring on additional lender accounts through your b2b marketing tactics.

Promotional Videos for Debt Collection Agencies

Promotional video production for debt collection agencies includes the creation of expert content that is targeted at your b2b clients to engage their interest with the intention of bringing them on as your potential clients. These videos are often shared across social media platforms such as Facebook, Instagram, or Linkedin but they can also be found on the debt collection agency website, third party websites and on television. 

According to 94% of marketers, video has helped them showcase their products & services to their target market allowing their customers to better understand the products they provide. As a debt collection agency, showcasing promotional videos to other businesses, particularly those that could carry financing debt for their customers or clients, can help to build the b2b relationships that are important to growing your debt collection agency business.

Marketing Videos for Debt Collection Agencies

Marketing video production for debt collection agencies may not always focus on conversions the way promotional videos will but can instead take on a variety of potential tasks including educating prospective businesses about your debt collection services, engaging prospects with the key details & facts surrounding your agency and the products you provide, and ultimately drawing in consumer interest in the debt collection practices that make up your target products or services offered to lenders.

Marketing videos are important to your debt collection agency because they:

• Can increase consumer understanding of your products & services.
• Are essential to creating a footprint online in front of consumers.
• Present the targeted content to executives in the format they prefer. 59% choose video over text!
• Can increase conversions and sales of your services. 96% of people have watched an explainer video to learn more about a service and many have converted following their views.

Sharing your knowledge and marketing your services to other business owners that can benefit from your debt collection practices is one of many essential tasks that can be easily achieved with your video marketing. You can also increase leads by up to 66% and drive more revenue for your brand this way.

Training Videos for Debt Collection Agencies

Debt collection practices often involve the need to hire and train new professionals to assist with the collection practices engaged by your agency. In addition to needing customer service reps that can help with fair debt collection, it’s likely that your agency will come into a time where other professionals are needed in order for your debt collection business to continue to expand and grow. 

Training videos for debt collection agencies can release some of the burden felt by your business in regards to hiring and training new workers to assist in your day-to-day operations and services. In fact, training video production for debt collection agencies can:

• Reduce training time for each new employee or onboarding scenario at your agency.
• Improve the training outcomes for newly hired or newly on boarded employees.
• Increase knowledge retention for your employees.
• Improve training consistency across your debt collection agency even if you have multiple locations or your workers are remotely trained.

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You’ll be surprised at how much the addition of a video training program can help you grow your debt collection agency without taking on new burdens in time or resources with each new hire. This is why 88% of businesses already use video based training programs and those that do not are carefully considering the idea.

Interview Videos for Debt Collection Agencies

Expert interview video production for debt collection agencies is another opportunity to educate the target audience about fair and rightful debt collection practices and the services that you provide. The use of interview videos is a great way to share key information about your niche with your audience. Viewers will gain trust & confidence in your services when they learn all about the practices you’ve put in place to help them collect on the debts that their customers have incurred. Ask Team Beverly Boy about the use of expert interviews that share knowledge, expertise, and authority in a credible and engaging manner to help you grow audience commitment for your debt collection agency.