For over two decades, our Encinitas, CA TV commercial production company has partnered with brands—from burgeoning local initiatives to well-known Fortune 500 companies—to navigate the city’s unique atmosphere. We create engaging 15-, 30-, and 60-second spots that are perfect for broadcast on primetime TV and leading OTT platforms.
If you’re in search of an Encinitas, CA TV commercial production team that combines top-tier creative talent with practical, local insight, you’ve found the ideal fit. Our capabilities make locations like the Encinitas Ranch Business District an excellent choice for filming due to its mix of modern offices and retail spaces.
After your spot is finalized, you can air it throughout the Encinitas, CA region via cable providers like Spectrum or local affiliates such as KFMB Channel 8 (CBS) and KUSI News (independent).
Our team is equipped to guide you through the intricacies of television networks to guarantee your commercial airs smoothly. From compliance with encoding guidelines and closed-captioning to traffic delivery and network approvals, we manage the technical and logistical processes that ensure your advertisement is broadcast without hiccups. With Encinitas providing access to numerous viewers throughout the area—and even more through digital devices—this visibility is something you shouldn’t overlook.
There are numerous options we can offer your project if you choose to shoot your TV spot in Encinitas, California. Utilizing industry-leading cameras such as Canon and RED, combined with skilled teams, we are ready to film your advertisement in stunning HD or 4K. We also provide dynamic aerial videography using drones to capture Encinitas’s coastline and landmarks from above. Whether your shoot takes place indoors, outdoors, or on a green screen in a local studio, we customize each production to your specifications.
We feature seasoned directors of photography, gaffers, and Encinitas-based television commercial professionals—even for half-day sessions. Looking for a cinematic appearance? We can achieve that with track and dolly systems, jibs, Steadicams, or gimbals. Interested in pricing? Our team is prepared to guide you through every detail.
From a concise 30-second call-to-action to a captivating 2-minute direct-response segment, our editors can manage it all. We create a variety of content including 15- and 30-second broadcast ads, 60-second brand narratives, and 90-second DRTV or infomercial-style presentations, as well as OTT-friendly edits like 6- to 10-second bumpers. Every project is meticulously edited, color-graded, and delivered as ProRes and H.264 masters, along with socially optimized versions to maximize shareability.
You’ll receive both a broadcast-quality master and a web-ready file, making it easy to present your commercial on social media, your website, or anywhere your audience frequents. With our streamlined process, your promotional video production is consistently optimized to make a strong impression, regardless of where it is viewed.
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OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN Encinitas HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
 WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​
Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).
Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.
Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.
Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.
Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production Encinitas, CA campaigns.
We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.
While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.
Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.
Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.
Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.
The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.
Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production Encinitas shoot stays compliant.
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