How to make company training videos
Great company training videos can be used to bring your employees to the next level without taking away time from upper management or other team members. But knowing how to make company training videos that will actually work well for your audience is another story. Not all businesses are prepared to produce this type of content. To help you understand what it takes to create corporate training videos, we’ve put together a step by step process that will enlighten you.
[blog-contact email=”email” label=”Get a training video quote here!”]
If you think it’s too involved or sounds too technical, give Beverly Boy Productions a call! We’ll put our two decades of corporate video production skills to work for you to produce training videos that will guide your team throughout the process.
Choose a Topic
The first step to creating a company training video is to choose the topic of the content. A video that covers too many topics will be confusing and less effective. A video that covers a topic that is too miniscule or that doesn’t warrant a video lesson may be viewed as silly or a waste of time.
You need to choose a relevant topic that will provide the information your team needs without appearing boring and without undermining their current skill level and needs. This is where it becomes very important to define your audience and to understand them.
You won’t want to create a company training video that is directed at upper management for lower level employees. Think about who you are trying to reach, what skills you are teaching, and why.
A series allows you to cover in depth topics at scale. You can start with the most basic and work your way through to the more intricate details of the training as you go. Anytime you come up with a topic that is too complicated, consider breaking it down into parts and creating a series of video training instead of a single, in depth instruction.
Choose a Format
The next step to creating company training videos is to determine the format that you will deliver the content in. Various types of training videos exist depending on the audience and the content that is being delivered.
You may use a screencast if you’re delivering training on software or computer skills. If you’re training on a particular role in customer service, you may show a role play video or animation.
For training on safety or specific scenarios as they may arise in the job, consider an interactive video that allows the viewer to choose how the series plays out. Talk with your production crew about the various video formats that can be used to deliver the training.
Prepare Script & Storyboard
The next step to making company training videos is to prepare the script and the storyboard that will be used to guide the production. The script will be written with the audience in mind and will vary based on the video format.
Ideally, the script will define the various scenes and the order in which the training will progress from one topic to the next.
The storyboard will define the visuals that will be used to produce the video. Demonstrating the various scenes and the progression of the script from scene to scene, the storyboard is your first real look at how the video training will come together for your audience.
Record Training Video & Edit
The next step is to record the video footage.
This process can be highly technical in nature. In fact, most companies find that this is the time where they really need a professional to help them. For help producing your corporate training videos give Beverly Boy Productions a call!
This is the point where your script and storyboard come to live. Depending on the style of video, the production can take place in a studio or it may include a screencast recording of the processes that the employee will go through when operating a particular software.
Animations and various other forms of production can also come into play at this time. Once the footage has been recorded it will go into the editing process.
Post-Production
Post-production editing for training videos varies again depending on the format of the content. The goal is to produce a visually engaging video that your audience can resonate with. At this phase, animations, text overlays, narration and various other elements come into play.
For interactive videos, interactive hotspots may be added in during post-production to send viewers to various points of the video that help to further train them on a subject and improve their skills. These are also used to help guide the next step in the series.
As you can see, making a company training video can be challenging even for someone that has basic video production skills. Beverly Boy Productions has two decades of experience on our side to put towards producing corporate training videos for your company. Give us a call! We can’t wait to help!
