Tips on Choosing the Right Video Production Companies in Charlotte
Charlotte business owners recognize the importance of video when it comes to promoting their business and engaging their customers. Often video represents the first chance that a business will have to make a first impression on a new or prospective customer. It’s important to choose video production companies in Charlotte that can do whatever it takes to ensure a great first impression by producing professional quality videos that exceed brand expectations.
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Choosing video production companies in Charlotte to work with requires some patience and a little bit of research.
At Beverly Boy Productions, we frequently consult with prospective clients about what it takes to choose a production company that’s right for their project.
These are the tips we provide:
1. Know Your Own Video Needs & Plans
Video production is a diverse industry that includes everything from movie making to animation. Knowing your own video content needs will help you in choosing the right video production companies in Charlotte to work with.
You certainly don’t want to hire a production company that specializes in movie production for the big screen if you’re looking to produce a 30-second animated clip for social media — the two are galaxies apart in terms of style, tone and quality!
Knowing your own needs will help you to define the most appropriate production crew to work with.
Whether that means you’re going to produce a short corporate video for your website “About Us” page or an animated training video that will be used for new client onboarding, having a plan in place will be essential to choosing who to work with as you move forward.
2. Find Local Production Companies
Consult with Google for a list of production companies that are available to work on your project.
If you know you’re going to produce a corporate video, consider a search for, “corporate video production companies in Charlotte” or if you’re planning an animated clip, consider “animated video production companies in Charlotte.”
Including your niche in the research will help you to come up with a list of the most qualified production companies in the city to work with.
3. Review Portfolio
Viewing the portfolios of the various video production companies in Charlotte that are on your list will help you to establish a visual understanding of the production quality and skills of each company.
Do you like what you see? Is the content engaging? Would you consider the quality professional and appropriate for your own business?
This is also a good time to compare the nature of the portfolio – are there projects that resemble the type of project you’re interested in producing for your own company?
Again, consider your needs versus the production company’s history – do the two align?
4. Discuss Budget & Individual Project Details
Communicating with the various video production companies in Charlotte is the next step. Your communication with each company on your list is two-fold:
- You want to determine whether or not your comfortable communicating with each other.
- You need to discuss individual project details to determine an appropriate fit.
Discuss your budget and timeline with each company so that you can immediately get an idea for those that can (and cannot) fulfill your project both within the expected timeframe and within the expected budget.
5. Ask for Quotes
With the top 3-5 video production companies in Charlotte on your list, you should ask for written quotes so that you can make your final decision.
Remember, it takes a production company some time to provide a thorough written estimate or proposal, so it’s important for you to only ask for quotes from production companies that are most suited to your project needs.
Compare the quotes with your research to make your final decision. Price should be one of several considerations that you make alongside communication, past client satisfaction, project quality and skill.
Choosing the right video production companies in Charlotte may take some time, but with the right research you can be comfortable with the decision that you make!
