Video Production for Juice & Smoothie Bars
Consumer trends toward healthy living and wellness have given rise to revenue and growth for juice and smoothie bars across the country. These businesses produce a variety of healthy (and sometimes not so healthy) fresh juice options and smoothies. As consumers become busy with work, holidays, and hectic schedules, further rise for the $2 billion juice and smoothie bars industry is anticipated. For those interested in engaging a target audience visually, video production for juice and smoothie bars incorporates expert creative video content into easy-to-digest concepts that draw audience interest, create strong consumer connections between the brand, and increase smoothie sales.
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Beverly Boy Productions offers a wide range of expert video production services that will help juice bar owners build audience interest, increase leads, and generate revenue. Whether you’re a juice & smoothie bar owner that is interested in creating a stronger sense of audience awareness through the incorporation of educational videos shared across social media, or you prefer the use of promotional videos that can be tailored to your landing page or corporate website needs, we can help!
Promotional Videos for Juice & Smoothie Bars
Promotional Video Production for Juice & Smoothie Bars is conversion-focused and essential to developing important consumer behaviors such as leads & sales. You’ve probably seen promotional videos on television (they’re generally referred to as commercials here) or across social media platforms such as TikTok, Facebook, Instagram or Twitter, but they can also be shared or distributed through a website or corporate landing page where they have the capacity to increase leads by up to 80% or more.
Promo videos are engaging, short, and often fun for consumers to watch. They present targeted ideas & topics that are relative to the upcoming events, sales, product launches, or opportunities presented by a juice or smoothie bar. With more video content being uploaded to the internet every 30 days than the amount of video that any of the major television brands have been able to create over the past 30 years, suffice to say that the addition of video to your promotional campaigns is essential if you want to keep up with the competition in your space.
Marketing Videos for Juice & Smoothie Bars
Marketing videos are essential to the growth of nearly any business online, and offline, much like promotional videos are. Unlike promo videos, however, marketing videos deliver on a variety of goals & concepts in regards to the growth & acceleration of sales for the brand and they go above and beyond conversions. Juice & smoothie bars can use marketing videos to:
- Educate the target market on healthy options.
- Entertain prospects with engaging content that increases brand authority.
- Explain products & services that are offered by the juice bar or smoothie shop.
- Provide how-to, instructional style content that will help consumers understand how products are used.
- Increase email click through rates by educating the target audience on brand-related products.
Juice bars & smoothie shops that integrate video into their marketing & advertising campaigns can achieve up to 49% faster revenue growth than those that opt out of video use. In fact, video is consistently the chosen method of marketing across brands that are looking to grow & achieve their profit goals.
Training Videos for Juice & Smoothie Bars
Training videos are vital to keeping a juice or smoothie bar running efficiently. Like many types of restaurants, employee turnover is often a challenge for juice bars, and that makes training a challenge, too. Most juice bar owners simply do not have the time that they need to provide necessary training to newly hired employees, and as a result, employees struggle to perform their roles & responsibilities or they may leave the job all together because they feel under- or inadequately-trained.
Expert training Video Production for Juice & Smoothie Bars is one of the best solutions that a juice bar owner can potentially find for this challenge. Not only do training videos save the owner time, they provide expert level training for new & existing employees at a fraction of the cost when you consider management time, leadership interruption, and the cost of employee turnover due to lack of training. This makes training videos highly sought after and is likely why more than 80% of businesses are already using video in their training in some capacity.
Interview Videos for Juice & Smoothie Bars
Building word-of-mouth marketing channels up is one of several ways that your use of video can further benefit your juice & smoothie bar outside of the conversions and KPIs that are directly relative to the video content you share. The more your audience trusts you and has confidence in your products, the more likely they will be to share this with friends, family & coworkers, ultimately resulting in more sales for your business or brand.
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Expert interview Video Production for Juice & Smoothie Bars can help you to achieve the goals that you set internally to reach a wide audience, increase audience interest, build confidence, and generate revenue for your business. Ask Team Beverly Boy about how you can use interview videos in case studies, as testimonials, or as niche-focused material that will contribute to your growth!