Video Production for the Gym, Health & Fitness Club in Philadelphia

Are you in need of experts in Video Production for Gym, Health & Fitness Clubs in Philadelphia? Team Beverly Boy is here to service all your video needs. The health and fitness industry in the U.S is made up of over 100,000 businesses which consist of Gym, health, and fitness clubs that generate $35 billion. A rise in the fitness industry has been triggered after the COVID-19 pandemic by individuals who are looking to stay healthy and fit. This makes it important for fitness clubs to come up with a strategy that will help their businesses grow and keep them competitive in the industry. As one of those 100,000 businesses, creating engaging content for potential gym goers can draw them to train at your facility. Video Production for the Gym, Health & Fitness Club in Philadelphia can put your club to the public eye, bringing more leads to your facility.

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At Beverly Boy Productions, we can create for you powerful video content that tells compelling stories of your training facility, making it stand out from the rest. Examples of such content are promotional videos, interview videos, and training videos that are made for your marketing needs. Lastly, Team Beverly Boy can also come up with first-rate video marketing tools for your club that shows future clients what your gym looks like while highlighting its unique features. Give us a shout if you also require video services in surrounding cities like Yeadon, Darby, Gloucester City (NJ), and Collingswood (NJ).

Promotional Videos for the Gym, Health & Fitness Club Industry

Promotional Video Production for the Gym, Health & Fitness Club in Philadelphia creates videos that can be used in various ways to market your business. These videos can be distributed on television, social media or email, depending on where your target audience spends most of their time online.

Video marketing has more impact when utilized and circulated across the Internet. With the rapid growth of the fitness industry, most gym trainers and health coaches are relying on social media for marketing. Therefore, coming up with creative and engaging videos for your social media feed is important. A short, high-quality video can engage word-of-mouth marketing, help drive new sign ups, and increase your online engagements. If you’re looking to promote your latest gym equipment, your qualified health coaches or simply the unique factors of your facility, promotional videos can work for you. Talk to our team today if you also need a professional film crew to service your video needs in close-by counties like Bucks County, Burlington County (New Jersey), Camden County (New Jersey), and Gloucester County (New Jersey).

Marketing Videos for the Gym, Health & Fitness Club Industry

When over 82% of the internet consists of video content, Video Production for Gym, Health & Fitness Clubs in Philadelphia is an incredible service that can help introduce people to your fitness facility. If you want to ensure your fitness club has an advantage over other businesses in the industry, it is important that you involve video marketing in your future campaigns.

The biggest challenges of a personal trainer, a health coach, or a gym is the goal of attracting new clients to their fitness centers.

If you are not sure about video marketing, here are some benefits that you can enjoy: 

• Spreading the word about your business, brand, products, or services
• Establishing your business as an authority in the gym, health, and fitness club industry
• Increasing brand authenticity, building trust and credibility with clients
• Influencing buying decisions (90% of customers say a video helps them make a buying decision, according to Forbes)

Video marketing when used strategically can attract and retain members, while also creating more inspirational stories about the fitness journey of your members. Not only is this important in motivating future clients to sign up with your gym, but it can also be impactful in building relationships with your members.

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Training Videos for the Gym, Health & Fitness Club Industry

Training fitness instructors or dietitians using videos is one of the most effective ways that your fitness facility can develop skills and improve the service delivery of the staff. Our team can collaborate with you to create personalized training videos that are concise, easy to understand, and more engaging than traditional in-person training. This way, the fitness club owners are able to come up with the right training program for their employees while cutting on the training budget.

Additionally, training videos:

• Have a higher overall employee watch rate; employees are 75% more likely to engage in video training than they would with manual training
• Have greater flexibility; an estimated 42% of employees prefer the flexibility of video over other forms of communication and training, such as scheduled in-person training or written manuals
• Have a higher retention rate; people recall upwards of 90% of what they see in a video compared to about 20% of what they read
• Will make employee training more effective while reducing training costs; each video can be used over and over again, and improved comprehension makes videos 83% more effective

Training videos can create a positive and stimulating work environment for your health and fitness professionals. At the same time, they can contribute to a smoother onboarding process for any new staff member that joins the team. Contact us today if you also need video services in 19019, 19093, 19103, or 19107. 

Providing Video Production for Gym, Health & Fitness Clubs in Philadelphia for the following:

• Cycling Studios
• Group Exercise Studios
• 24 Hour Clubs
• Personal Training Studios
• Fitness Management Firms
• Racquet Clubs and Fitness Centers

Interview Videos for the Gym, Health & Fitness Club Industry

Interview videos are one of the most powerful videos that a fitness facility can include in their marketing. Examples of interview videos are expert interviews that feature experts in the health and fitness field training a class or providing instructions on how to use new gym equipment. The other type of interview video is customer interview videos which are personable and they highlight how your health and fitness company is helping current members attain their fitness goals. Expert and customer interviews are both great videos that communicate the experience of training with you and your team.

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Generally, video is versatile and can be used to meet any marketing need in your gym, health, and fitness club. On one hand, it can be used by business owners to come up with the most useful training materials, and on the other hand, it’s a marketing tool that can promote the gym’s uniqueness to gym goers, and generate revenue for the fitness facility. Video Production for Gym, Health & Fitness Clubs in Philadelphia can help you design powerful videos that serve your marketing goals. If you have a project you think our team can help you design, get in touch with us today.