Video Production for the Home Building Industry in Chicago

Searching for professionals in Video Production for the Home Building Industry in Chicago? Team Beverly Boy is here for you. Now, the home building industry generates over $120 billion while employing over 700,000 employees. With the growing housing market and the anticipated boomerang of the economy post-COVID 19, the number of homebuilders is projected to shoot up. That said, investing in a top-notch marketing campaign is crucial for putting yourself in a position that outclasses your competitors. Compared to other forms of marketing media, making videos for homebuilders in Chicago is a matter to consider for the 400,000+ home building businesses across the U.S. We also service home building companies in surrounding cities like Cicero, Oak Park, Berwyn, and Forest Park.

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There are many justifications as to why video production is an influential marketing tactic for home building. It allows you to obtain brand new clients while retaining your current ones. We work together with home builders at Beverly Boy Productions to create exemplary promotional videos, top-quality interview videos, and customer testimonials that our team shares with the target audience to  show what your business is capable of and the impact that you have on clients. As a result, this engages your audience and allows you to achieve your marketing and internal communication goals. 

Promotional Videos for the Home Building Industry

Showing the world what you build is crucial in obtaining prospective clients. Promotional Video Production for the Home Building Industry in Chicago can allow you to bring into light your business services, while connecting you with potential customers and maintaining existing customers. When prospective customers see your homes in an engaging video that captures their attention, they will gain interest in your business and likely return as a paying customer.

Short and engaging videos for home building deliver your message to an audience that is genuinely interested and ready to do business with you. Professional promotional videos are effective in television advertising, but they are more effective across online platforms such as the business website, social media pages, and email campaigns. Did you know that the normal Internet user spends around two and a half hours on social media everyday? That is a reliable argument as to why you should utilize online video marketing. You can begin by producing short, promotional videos to engross viewers, increase your number of clients, as well as share your homes across your social media outlets.

Marketing Videos for the Home Building Industry

When over 82% of the Internet consists of video content, it provides a view point on how effective video marketing is. Video production for the home building industry in Chicago is a prodigious opportunity that can change the fortunes of your business.

By using high quality videos as a marketing tool, you can show off your single-unit homes or explain the details of your constructions.

Consider the following benefits of video marketing:

   • Spreading the word about their business, brand, products, or services
   • Establishes the business as an authority in the home building industry
   • Increases brand authenticity, building trust and credibility with clients
   • Influences buying decisions (90% of customers say a video helps them make a buying decision, according                 to Forbes)

This type of marketing offers a one-of-a-kind way to connect with your targeted audience, establish authority as a business, and share your homes and services across the world wide web. Our video services are also available in nearby counties like DuPage County, Kane County, Lake County, and McHenry County. 

Different types of marketing videos that can be used for marketing your homes, or even your home building company are:

    • Listing Videos
    • Interview Videos
    • Live Q&A Sessions
    • Home Buyer Advice Videos
    • Special Offer Videos
    • Neighborhood Videos
    • New Construction Model Video Tours
    • Virtual House Tours

Training Videos for the Home Building Industry

Saving time and money is one thing all companies desire to achieve. At the same time, all companies want to ensure that their employees are trained efficiently. From masonry workers to customer care representatives, you want all dimensions of your business to run like a well-oiled machine. Personalized training videos eliminate issues that arise with traditional face to face training of employees. This also saves business owners and leaders more time and money, all while offering their home building professionals proper training on safety and how to use different types of machinery.

Also, training videos:

   • Have a higher overall employee watch rate; employees are 75% more likely to engage in video training than they        would with manual training
   • Have greater flexibility; an estimated 42% of employees prefer the flexibility of video over other forms of                   communication and training such as scheduled in-person training or written manuals
   • Have a higher retention rate; people recall upwards of 90% of what they see in a video compared to                           about 20% of what they read
   • Will make employee training more effective while reducing training costs; each video can be used over and               over again, and improved comprehension makes videos 83% more effective

Videos are a simple and accessible way to engage your home building professionals while keeping training uniform throughout your business.

Interview Videos for the Home Building Industry

You may think of the job application process when you hear interview videos, but that is not the case. Professionally shot interview videos for the home building industry include videos that speak volumes about what it is like to work with a particular company. Company leaders featured in interview videos for the home building industry can attract new audiences and help position your brand as an authority in the field. Customer interviews are a different kind of interview video where you share the experiences of past customers who hired your business services.

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Expert and customer interviews are two powerful video types that are great at building your business’ credibility and customer trust. One video can share the perspective of your business leaders to help future customers better understand the product or service they’re receiving, while the other video can share experiences from past customers to potential customers. Ultimately, these videos offer the audience insight into your business and how your product and services benefit their needs. Hire experts in Video Production for the Home Building Industry in Chicago to present your business in the best possible light.