Top 5 Types of Sales Funnel Videos for YouTube

If you’re trying to improve your sales funnel and drive consumer interest in your brand in a way that will push your audience further down your sales funnel and towards a purchase, you’ve come to the right place. Sales funnel videos for YouTube represent one of the most valuable methods of marketing online.  In fact, these top 5 sales funnel videos for YouTube will get you well on the way to promoting your brand – in no time!

1. Awareness Stage Sales Funnel Videos

Knowing when to create awareness for your audience so that they can get to know your brand is important to any sales funnel marketing strategy. At the start of your video sales funnel, you need content that will boost awareness of your brand or the products that you offer. To create these awareness stage sales funnel videos for YouTube, consider the following types of videos:

– Educational videos

– Corporate branded videos

Use these videos to help your audience get to know who you are, and why they might even consider your brand in the future. It’s all about building awareness.

2. Consideration Stage Sales Funnel Videos

The next sales funnel videos you’re going to create will be to target consumers that are considering various products to help them solve a problem. You need to reach consumers when they are most likely to choose your products. During the consideration stage, the focus is on helping visitors to convert from people who are aware of your products, to people who are considering your products. 

The types of sales funnel videos for YouTube that are most appropriate to this stage include:

– Production videos

– Explainer Videos

Use these videos to help your audience see why they should consider your product over any other products they may be considering at this point. It’s all about getting noticed.

3. Decisions Stage Sales Funnel Videos

At the end of your funnel, the purpose of your video marketing is to help prospective customers decide on your product. This is your last big chance to get their attention and close the deal. You’ve got their attention, you’ve shown them why they should consider your product over another, and now you need to build trust and help them to make the final decision to stick with your business.

The types of sales funnel videos for YouTube that are most appropriate to this stage include:

– Testimonial videos

Use these videos to help your audience trust in your brand and see why they should feel comfortable with the decision to purchase. It’s all about trust.

Want more sales funnel videos for YouTube? Or help creating videos for your brand? Give Beverly Boy Productions a call!