Video Production Tips from an Orlando Talking Head Video Production Company
Video can be an incredibly powerful tool for marketing, education, and learning. Businesses in Orlando use talking head videos to draw attention to their brands, to showcase products and services, and to provide key information that helps to drive consumers down the marketing funnel toward success. Producing a video that showcases the speaker the way a talking head video does can definitely have benefits for your brand, but before you get started you need to consider what the professionals are doing. These tips, from an Orlando talking head video production company, will help guide the way.
At Beverly Boy Productions, we specialize in producing talking head videos for Orlando business owners, but we also actively engage with businesses worldwide in the production of powerful marketing content. To learn more about producing a talking head video for your Orlando business, give us a call or, follow these important tips to ensure your project is a success.
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Plan Your Video with intent
Before you produce a talking head video, you need a great script. You need to plan your talking head video content with intent. This includes having a plan to film with a specific end goal in mind. Whether you’re looking to entertain, engage, educate you need to be thinking about all of this as you create the script, film each shot, and plan for the distribution of your content.
Your talking head video should have a cohesive feel that draws consumers into it. Make sure that you have planned it in such a way that it will help you achieve a specific goal for your Orlando business. Ask any Orlando talking head video production company if it’s important to have an end goal in mind when planning a video, and they’ll certainly tell you that you need a plan for conversions, for measuring success, and for determining whether or not your video has achieved its goal – before you do anything else.
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Avoid Boring Green Screens & Aim for a Story Instead
Old talking head videos were made with green screen backgrounds that really didn’t do much justice. Instead, they appeared fake, disconnected, and they were boring. Today’s professionals, including virtually any Orlando talking head video production company, will tell you that instead of using a fake green screen background that is disconnected and completely unrealistic, a story is a better choice.
Telling a story that your audience can relate with and feel like they can engage with and follow along is essential. A professional Orlando talking head video production company will help you to see the true value in sharing a story of your customer’s success, rather than just producing an interview on camera.
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Let the Light Shine Through
One of the best parts of hiring a professional Orlando talking head video production company to work with is the fact that they’ll come with industry knowledge and expert experience in lighting. The lighting can make or break a video, and the success of your business is riding on the success of your talking head video so you need it to work. Since lighting is an absolutely critical influence on the outcome of your video, it’s important to let the professionals set the stage and light the scene so that there is drama, emotion, connection, and a strong and bold connection.
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Avoid Noisy Areas or Busy Backgrounds
The entire talking head video won’t be a story, there will of course be plenty of visuals in which there is a subject on camera, talking. For these shots, it’s important to hire an Orlando talking head video production company that is capable of finding a shoot location for you that is not going to be noisy or distracting for your audience. Some of the best places to shoot in Orlando are away from the hustle and bustle of the city. Aim for a location that is quiet, free from distractions, and that has a simple background which won’t interrupt your audience.
Busy backgrounds, including those that showcase cars or people walking by, can quickly draw attention away from your talking head video. Instead, go for a background that is simple such as a wall with some basic art, a whiteboard, or even a window with a shade or a basic environment. What you don’t want is people walking and talking, car driving, or animals roaming in and out of the scene.
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The Audio is Half the Project
You’re probably thinking, I’m hiring an Orlando talking video production company to film the shots, I’m not too worried about the audio, I can sync that in later. But please make sure that you understand that audio is at least 505 of the success of your video. Your audience is going to pay more attention to bad audio than they will to anything else, so make sure you don’t let it occur. Instead, use high quality microphones, a quiet shoot location, and plenty of professional techniques to ensure great audio.
Ready to hire our Orlando talking head video production company to work with? Give Beverly Boy Productions a call!