For over 20 years, our Morro Bay, CA TV commercial production company has assisted brands—from new local businesses to established corporate giants—navigate the area’s unique landscape. We create captivating 15-, 30-, and 60-second spots tailored to shine on both prime-time television and today’s leading OTT platforms, with locations like the Marina Square Professional Center readily available for shoots.
If you’re looking for a Morro Bay, CA TV commercial production team that merges top-tier creative skills with valuable local insight, you’ve found your ideal partner. With venues such as the Morro Bay Community Center Auditorium ad for seminars and expos, we ensure your production has the perfect backdrop.
Once your spot is finished, you can broadcast it throughout the Morro Bay, CA region on cable providers including Spectrum or AT&T, or partner with local stations like KSBY (NBC), KCOY (CBS), and KEYT (ABC).
Our team is here to guide you through the complexities of working with television networks to maximize your commercial’s reach. From the ins and outs of encoding specifications and closed-captioning to managing traffic delivery and securing network approvals, we take care of all the technical and logistical aspects to ensure your ad airs without a hitch. With Morro Bay granting you access to countless viewers across the region—and even more on devices connected to the internet—this is an exposure you won’t want to overlook.
We have numerous options available for your project if you choose to film your TV spot in Morro Bay, California. Equipped with industry-leading cameras such as Canon and RED, alongside skilled crews, we’re ready to capture your advertisement in stunning HD or 4K. Additionally, we provide dynamic aerial videography with drones to feature Morro Bay’s beautiful coastline, parks, and your chosen location from a unique perspective. Whether you’re filming indoors, outdoors, or within a local studio setting, we cater to the specifics of your production.
Our team includes seasoned directors of photography, lighting experts, and Morro Bay-based television commercial professionals—even for shorter shoots. Want a cinematic look? We offer equipment such as track and dolly systems, jibs, Steadicams, or gimbals. Curious about the costs? Our staff is ready to discuss all the necessary details.
From a precise 30-second call-to-action to an engaging 2-minute direct-response segment, our expert editors are equipped to manage every aspect. We produce a range of content, including 15- and 30-second broadcast ads, 60-second brand narratives, and 90-second DRTV or infomercial-style materials, in addition to OTT-friendly cut-downs like 6- to 10-second bumpers. Each project undergoes meticulous editing, color grading, and is delivered as ProRes and H.264 masters, along with versions optimized for social sharing.
The deliverables include both a broadcast-quality master and a web-ready file, enabling you to effortlessly present your commercial on social platforms, your website, or wherever your target audience is active. Our streamlined workflow ensures that your promotional video production is always prepared to make a significant impact, no matter the medium.
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OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN Morro Bay HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
 WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​
Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).
Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.
Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.
Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.
Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production Morro Bay, CA campaigns.
We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.
While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.
Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.
Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.
Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.
The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.
Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production Morro Bay shoot stays compliant.
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