How to Optimize Your Marketing Video for Social News Feeds

How to Optimize Your Marketing Video for Social News Feeds Are you doing everything you can to get the most out of your marketing video? Are you optimizing for social media? If you’re not taking the appropriate steps or you simply don’t know how to optimize your marketing video for social news feeds, you could […]

Setting SMART Goals for your Video Content

Setting SMART Goals for your Video Content Marketing video can be complicated. We’re going to show you how to make things easier by setting SMART goals. SMART goals are defined by a specific set of criteria for the acronym “SMART” and have specific, measurable, achievable or attainable, realistic or relevant, and timely or time-bound results […]

How Small Businesses Benefit from Online Video Distribution

How Small Businesses Benefit from Online Video Distribution Online video distribution can help you grow your small business in several ways. If you’re creating video content and you’re not currently taking the steps to distribute it online, or you’re new to the entire process, follow along with these tips to help your small business benefit […]

How to Plan a Corporate Video Marketing Campaign

How to Plan a Corporate Video Marketing Campaign Whether you’re just getting started with video marketing campaigns or this is something you’ve been doing for quite some time, the planning steps that you take upfront can make a world of difference in the overall ROI that you see from your efforts. We’re showing you how […]

Which is More Effective, Organic or Paid Social Video

Which is More Effective, Organic or Paid Social Video? As we compare organic vs paid social video, a lot of questions arise. 93% of businesses are reporting that they have gained new customers directly resulting from video that was posted to social media. It’s important to fully understand the benefits of this valuable resource, but […]

17 Places To Post Your Video Once it’s Produced

17 Places To Post Your Video Once it’s Produced Video production isn’t the only step involved in making a high-quality viral hit. If you’re wondering where to post videos to get views, the sky is kind of the limit depending on what you’re really looking to accomplish. Several different video sharing platforms, social media platforms, […]

Top Tips on Using Influencer Marketing and Video to Build Your Brand

Top Tips on Using Influencer Marketing and Video to Build Your Brand Building the credibility of your brand requires a distinct plan and the opportunity to help others get to know you by providing them with videos, images, and other forms of content that showcase your voice to the audience. Influencer marketing has been around […]

Top Reasons Why Local Video Marketing is Key for Small Businesses

Top Reasons Why Local Video Marketing is Key for Small Businesses As a small business owner, your marketing budget is likely rather tight with little budging room. Therefore, you may find it difficult to justify spending thousands of dollars on local video marketing campaigns, especially if you’re not fully aware of the advantages of local […]

How to Use Video to Build Brand Loyalty

How to Use Video to Build Brand Loyalty Whether you’re working as an individual marketer for an agency or you’re working solely on your own brand, building strong brand loyalty is one of several needs when it comes to keeping customers on your side. Unfortunately, many businesses are unsure as to how to use video […]

How to Use Video to Boost Your SEO Rankings

How to Use Video to Boost Your SEO Rankings Many don’t realize the importance of video for SEO, but properly formatted and hosted videos can dramatically boost search engine rankings for a business or virtually any website. Adding video to your website is a simple and effective way to generate an added boost to your […]