5 Effective Uses of Manufacturing Videos for Your Business
If you’re the owner or manager of a manufacturing business, chances are you’re not really thinking much about how video can be used in your business outside of typical training content. However, video marketing is for EVERY INDUSTRY. Not just retail or eCommerce. Your manufacturing business can put video to use in several different ways. […]
3 Tips for Top Quality Top of Funnel Marketing Videos
The sales funnel is a strategic concept that only the most powerful marketers fully understand. At the top of the funnel, you have consumers that have little or no knowledge of your brand and you need to build awareness. At the bottom, you have consumers that are ready to purchase. The steps you take to […]
4 Reasons to Consider Recruitment Videos for your Brand
The internet has made it both better and harder to find top talent for your brand. Recruiting the best people for your brand is challenging due to all the competition you face with other brands, but it’s also widely opportunistic due to the vast reach you now have and the ability to target potential talent […]
5 Reasons You Should Create Promotional Videos for your Website
If your business isn’t already using promotional videos as part of the overall marketing strategy, why not? Promotional video production is the next step in your marketing strategy that could make all the difference in your campaigns. If you don’t believe it, consider this: 91% of marketers that have used video believe it delivers the […]
6 Factors Contributing to Your Training Video Costs
Producing employee training videos or consumer training video content for your brand can range in price from a few thousand dollars to several tens of thousands depending on your content needs. Training videos that are production intense and which deliver longer series content are naturally more expensive to produce than simple training that requires limited […]
6 Proven Video Hooks to Capture Audience Attention
You have less than 2 seconds to hook the viewer and grasp their attention. How will you do it? Knowing how to catch attention in advertising with video is vital. We’re going to show you the best way to hook your audience with attention-grabbing advertising videos that your viewers cannot help but pay attention to. […]
7 Problems with Your Marketing Videos & How to Correct Them
Are you producing marketing videos but not seeing great returns? If you’re having trouble with your marketing videos and you feel like you’re spinning your wheels, it’s time to take action and stop wasting your money on content that isn’t working for your business. The fact is most marketing videos that don’t perform well have […]
6 Ways to Use Videos in your Marketing Mix
Video production is a great way for businesses of all different types and sizes to develop strong, lasting relationships with their customers that will lead to conversions and sales for the brand. If you’re looking for ways to incorporate video content into your marketing strategy beyond the traditional commercial or website introductory video, consider these […]
7 Reasons Training Videos are Better than In-Person Training
Training videos for employees are ideal for businesses that are seeking advanced training for new or existing employees without an interruption in upper-level management time. In fact, corporate training videos are better than in-person training for several reasons. We realize you want to make sure that your staff members have the skills and knowledge needed […]
9 Post Production Facts to Help You Understand the Process
What is post-production and why is it such an important and time-consuming element of the video production process? This is a common question that comes from clients that are wondering why there is so much involved in the POST production process that takes place after the footage is produced. We’ve compiled these 9 post-production facts […]