What to Expect When Working With a Video Production Agency
Whether this is your first time working with a video production agency or you’re just about to begin working with a new agency, and you want to be in the know, it’s important to have an idea of how the production process works. This can be a fun and exciting time for you both as long as you’re prepared for what’s to come and have an understanding of how the process is expected to unfold. Follow along as we outline the expectations when working with a video production company.
Cost and Fees
When you first start working with a video production agency, one of the first considerations or questions that comes up is, “what will it cost?” Many different elements go into determining the cost of video production – some outline an average price per minute or an average cost per project; others have a low baseline cost and high cost in which most projects fall in-between. It’s impossible to describe the costs and fees associated with working with a video production agency without first knowing the project details.
With that said, you can expect certain costs no matter who you work with. For instance, you’ll have costs associated with equipment, location, and crew. These, of course, will vary greatly depending on individual needs but should be expected regardless of the circumstances. Likewise, the type of equipment that is used, the skills of the crew, and the location can also play a role in the costs. Higher quality equipment often costs more as will a more experienced camera crew.
When working with a video production agency, the costs associated with the project should be discussed upfront so that there are no surprises. This way, everyone can be comfortable with the working relationship without worry that cost will interfere with the project.
Every production crew has a unique style. Before you begin working together, you will take steps to determine whether the style that a particular team can provide is in line with what you are looking for. Naturally, you want to work with a production agency that will provide a level of style that is similar to what you would expect for your own business.
Demo reels will show off the production company’s style, but you need to hone in further on their recent work to determine if what they focus on is suited for your project and the goals you hope to achieve with it. Make sure that the style matches your brand and will connect with your audience.
Every video production agency has a different approach to pre-production. When working with a video production crew, you need to know what to expect in pre-production to ensure there is both efficiency and quality during this time. Pre-production is one of the most critical times for your video content–you want to work with an agency that will be there every step of the way, supporting you and guiding you through pre-production.
Expect several phone calls or meetings during pre-production as essential creative elements get hammered out. You should also expect to answer several questions as the video production agency gets to know you, your needs, and your project requirements in full. This is also a time for you to provide background details on your brand.
During pre-production, the video production agency will make recommendations on equipment, crew, and creative direction that will take your video project to the next level. If you are in charge of the project, you should be prepared to answer the questions and to work closely with the production agency through pre-production. If you wish to put someone else in charge, make sure that the agency is well aware of this change and of who they should discuss creative needs with.
Ready to work with a video production agency that will help you produce powerful video content? Contact Beverly Boy Productions today!