7 Video Marketing Strategies that Work
7 Video Marketing Strategies that Work When it comes to video marketing, finding strategies that work for your business is really a matter of setting your goals and then establishing campaigns that incorporate the use of videos at each stage of your campaign. Regardless of whether you choose a funnel based strategy or you’re focused […]
How to Use Video Marketing for Sales & Revenue Growth
How to Use Video Marketing for Sales & Revenue Growth Video is a powerful marketing medium that can be used to build up excitement and energy around a business, increase awareness, and generate higher sales. In fact, today’s marketing teams know that campaigns which include video at each stage of the sales funnel are more […]
How Local Businesses Use Video Marketing to Grow
How Local Businesses Use Video Marketing to Grow While many businesses operate online, the local business profile is still very prominent too. Local businesses operate throughout cities large and small providing goods and services to customers and clients in their hometowns. For many local businesses, the use of video represents a key marketing tool. Learning […]
How to Use Video for Holiday Sales
How to Use Video for Holiday Sales For many retailers, and ecommerce businesses, the holiday season is the most profitable time of year. We’re talking about the time span from about October through January 1 each year. While there are several celebratory days marked on calendars during this short period, what retailers are most focused […]
5 Amazing Benefits of Using Videos in Email Marketing
5 Amazing Benefits of Using Videos in Email Marketing Video marketing is the fastest growing method of marketing online accounting for a key area of focus for more than 80% of businesses. Email marketing is also incredibly popular among the businesses and brands that know the importance of video marketing, too. But what about the […]
How Companies Use Video Marketing to Influence Consumers
How Companies Use Video Marketing to Influence Consumers Video continues to be an incredibly powerful tool when it comes to influencing consumer decision making and driving sales revenues for brands into 2022. Figuring out how companies use video marketing to influence consumer behavior to their advantage so that they can earn a piece of the […]
Should You Use Video Marketing in Business?
Should You Use Video Marketing in Business? Ask any group of 100 people in the United States if they watch video online on a daily basis, and you’ll almost certainly have somewhere around 60 people that say “YES.” If you’re in an area where you survey a lower overall age group, you’ll probably be closer […]
How Video Marketing Has Changed the Customer Experience
How Video Marketing Has Changed the Customer Experience Marketing is all about connections. Connecting with consumers was once primarily engaged through personal relationships, written ads, and television commercials, but today’s marketing has evolved to include email campaigns, live video on-demand, and a variety of other forms of video content which also has improved the customer […]
How to Dominate Your Niche with Video Marketing
How to Dominate Your Niche with Video Marketing As a small business owner that’s interested in making a large stance in your niche, video marketing is probably the most impactful opportunity available to you. But learning how to dominate your niche with video marketing can take a bit of time, as there’s a particular learning […]
5 Brilliant Instagram Video Marketing Tips for Business Owners
5 Brilliant Instagram Video Marketing Tips for Business Owners Can you recall a time, way back when, that Instagram videos were capped at 15 seconds and very few people posted them to the social media platform? Certainly it was a long time ago, and the use of video on Instagram has come a long, long […]