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What Does a Crowdfunding Video Cost?

A video can add a significant level of trust and acceptance to your crowdfunding campaign, but can you afford it? What does a crowdfunding video cost, anyway?

This is a common question that comes up when a new product or service comes to market and those who created it are seeking crowdfunding investors to get on board. Depending on the length of the video and the style of video that is created, you can expect to pay anywhere from about $3,000 to more than $15,000 to create a crowdfunding video. We’re breaking down the answer to your question, “What does a crowdfunding video cost?”

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Average Cost of a Crowdfunding Video


That Crowdfunding video that you’re considering will likely cost you between about $3,000 and upwards of $30,000 to create. On average, most crowdfunding videos are between 3 and 5 minutes in total length. They tend to outline the most prominent factors in a product or service and they are almost always what makes an investor consider getting on board — so it’s pretty safe to say, they are worth their weight in gold! However, not all newbies that are just getting their product in front of those who have the big bucks will be able to afford the high cost of entry that comes with producing a professional quality video.

Hiring a production team means you’re paying for a whole TEAM Of experience. In fact, when you consider the cost of a crowdfunding video, you’re really paying for:

● Film Director – >$250 per hour

● Script Writer – >$150 per hour

● Cameraman – >$400 per hour

● Editor – >$175 per hour

● Actors – >$500 per hour

● Equipment – up to 100s per hour

● Studio Shooting – up to $400 per hour

● Narrator – >$400 per hour

● Audio Files – up to $1000

● Video Rendering – up to $75 per hour

● B-Roll – expect to pay a percentage between 10 and 50% of your total cost

● Miscellaneous Fees – can cost very little up to 1000s extra

This is why the average crowdfunding video ranges from about $1,000 per finished minute to upwards of $10,000 per finished minute. At 3 to 5 minutes in total length, expect to pay between $3,000 and $50,000 for that video project.

Crowdfunding Video Costs

Why is it so much? That’s a great question. Not only are you hiring a whole crew to work for you, but when you produce a great crowdfunding video you can expect the following:

● A script that is produced to sell your product or service. This is worth a fortune, but it will cost you about $100 per hour for the scriptwriter to produce.

● Professional lighting equipment that makes your produce, service, characters, or other talent stand out professionally. This can cost you hundreds of thousands if you were to purchase it on your own, or tens of thousands to rent.

● Professional camera equipment, and the operators that know how to get the right angles and frames for your scene. This is going to cost you somewhere about $100 to $400 per hour, per camera operator. However, just purchasing a top quality video camera could cost upwards of $20,000 or more so you’re really getting a good deal here if you think about it.

● Music, sound, and other audio files. You can’t use your iPhone to produce a true quality crowdfunding video that’s going to sell! Just don’t do it!

Additionally, expect costs associated with voiceover and editing. If your crowdfunding video includes motion graphics or animations it can quickly get expensive. If you’re really trying to budget and keep costs low, look for ways to keep special effects and animations limited for now. Anything fancier will certainly add to the total cost of your Crowdfunding video.

Need more information to answer your question, “What does a crowdfunding video cost?” Give Beverly Boy Productions a call today!

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