Best Jacksonville Corporate Video Production Insights 2020
When you need top video for your company, you also need the Best Jacksonville corporate video production company to help you through the entire process of production. Video campaigns in 2020 have become highly specialized for a variety of markets, which means that no matter what you do, you can tell your brand’s story in a unique way that reaches audiences. From being able to target your current customer base to appealing to potential ones, using video for your brand is a key to success. If you are looking for a Jacksonville corporate film company that can help you create appealing content, you need to consider what you want to look for. For example, do you know how to use film to captivate consumers? Do you know where is the best place to share the content? The Top Jacksonville Corporate film makers will, and that is why you should look for the right fit for you; a company that knows what they’re doing.
Making the Best Use of Your Jacksonville Corporate Video
It may be a powerful marketing tool, but not all Jacksonville corporate videos are successful. If you want to get a positive reaction from your audience, your corporate videos need to be unique and have substance. No matter if you want to present your video at Onyx Fest in Jacksonville or looping it in your office in Downtown, it needs to make a lasting impression in order for you to see results. High quality corporate videos will provide you with the opportunity to get good reactions from your audience, but low-quality videos will leave them confused and turned off from your business.
You can start by asking yourself what your business goals are when it comes to your video. In other words, what do you want to do with this video? If you are promoting a campaign, you will need different types of Jacksonville corporate video than if you were marketing a new product.
Other examples include: Using repurposed video content for social media might be more effective than a homepage promotional video or still photos for your website, depending on your goals, and a video for future email campaigns will need different content than things like television or using audio for radio-type services.
Jacksonville Corporate Video Production Cost
Doing business in Jacksonville Florida, Duval County can be extremely competitive, so you should work harder and smarter to stand apart. Aside from your business objectives, you need to consider your target audience, the approach you would like to take with your film, and the message you want to portray to your audience. All of these things will help you determine the video that is best for your company.
No matter the type of video, however, you choose to make, the price is going to depend on two major factors- the duration of your video and the type of staff and equipment needed to make it happen. There will be many corporate video production companies in Northeast Florida to choose from, so this is a solid way to understand the pricing of your film. You can also check out our pricing sheet listed below for other factors that will affect corporate video production cost.
Jacksonville Corporate Video Production Pricing Sheet:
- Video Director: $25/hour to $250/hour
- Script Writer/Marketer: $60/hour to $150/hour
- Video Editor: $60/hour to $175/hour
- Cameramen: $25/hour to $400/hour
- Actors/Presenters: $50/hour to $500/hour
- Equipment: $25/hour to $100’s/hour
- Studio Shooting: $100/hour to $400/hour
- Narrators/Voiceovers: $100 to $400
- Audio Files: $30 to $1,000
- Video Rendering: $30/hour to $75/hour
- B-Roll: 10% to 50% addition to shooting costs
- ‘Miscellaneous Fees’: $100 to $1000’s
Jacksonville Corporate Pre-Production
When it comes to Jacksonville corporate video production, there are three phases to be aware of- pre-production, production, and post-production. Each of these phases provides services that are necessary to bring your project to life.
With Jacksonville corporate pre-production, you are getting all of your ducks in a row. You will most likely work with a production team, and the first thing they are going to do is help you outline your project. This is where you will share your ideas, needs, and wants, and if you have a reference video this is a great time to show which. A producer or director will help schedule out the entire production process based on what you go over in pre-production. They can also create a script if one is needed. Depending on the content of your video, your production crew may have to obtain location permits or studio access.
Pre-production is basically the planning and preparation for the entire filming process, and the filming process cannot be done properly without it. A skilled team will work with you to make sure that you are totally satisfied with the project before moving on.
During the corporate production phase, your film will start to come to life as the footage is recorded, based on the information outlined in pre-production. A skilled team will be able to communicate with every other area of production, like the office, set, and more, all while keeping everyone on schedule and on budget.
Every part of the corporate filmmaking process is involved with production. For example, the grip, electric, and design crews will take the lead before camera and sound departments start filming. Of course, the way the production process goes will depend on the type of video you need made. If you are producing an explainer video, you will most likely use narrators, rather than staff or actors. On the flip side, if you’re filming employee testimonials, you will most likely use staff or actors. Keep in mind that B-roll footage is occasionally filmed in the production phase and used in post-production.
Post-production is another important part of creating a top-quality corporate video. In this final phase, your footage is organized and put together, as well as cleaned up, by editors. These editors will adjust the color of the footage, and enhance it, to ensure that your visuals are perfect. Then, they will adjust sound and add in music, sound effects, and other audio items.
Once your production has been edited and rendered, it is set to be finalized. Before it is, though, your crew will show you the finished product and make any edits that you want before they take it to distribution.
Once you are satisfied with the end result, you will have successfully finish corporate post-production, and you will have a video that you were proud of. Now, with your video in hand, you can show it on a social media site, play it at a conference, or do whatever else you want with it!
Jacksonville Corporate Live Streaming
Live streaming and corporate webcasting are great ways to communicate with your audience or employees. They aren’t like regular videos, because Jacksonville corporate live streaming allows your viewers to feel as if they are actually at the event, in person. This immersive experience is what makes live streaming so unique. Normal videos just cannot compare!
Live streaming in Jacksonville, Florida is often used to show off a product or service, record an event, or even deliver a short speech. Where you choose to host your livestream can have a huge impact on who sees it. You can host it on sites that allow viewers to comment or react to your corporate streaming media, which then will expose your content to other users and allow you to be seen by people you did not calculate in your targeted audience.
Social media aside, live streaming can also host business conferences or meetings through Jacksonville corporate live streaming. From all over the world, employees can participate in the stream, and that is why quarterly company webcasts are often used in the corporate environment. The equipment needed for streaming live corporate events is easy to set up and run, so a professional crew won’t have any problems hosting one for you.
Best Practices for Jacksonville Corporate Video Production
First, check in with the My JAX Chamber to get some solid tips. We have listed our top tips for creating a top-quality corporate video, as well. Look into some of these best practices before starting the corporate video production process.
Tip #1- Determine the purpose of your video. This will be handled by a director or producer during pre-production, but having a clear idea of what you want your video to accomplish is smart.
Tip #2– Be clear and concise. A high-quality video can be concise and compelling, and you’re more likely to capture attention with a short, engaging video than one that’s too long.
Tip #3- Be sure to include branding. Concisely state your message, list your contact information, and make your company identity front and center to get viewers to remember you.
Preparing Your Team for Corporate Video
Whether your business resides in the 32073, 32211, 32228, or the 32277, your team needs to be on the same page. To prepare your team for corporate video, one of the first things to do is line out wardrobe. Keep in mind that anyone being filmed should not wear plain white or black shirts, or tops with intricate patterns or and logos/brand names.
The bottoms and shoes are up to you, as long as they fit the video’s theme. Having hair and makeup ready before filming begins keeps things rolling along, and being natural on camera is recommended because authenticity is important for corporate video production.
If you’re filming corporate testimonials, have your questions ready for the person you’re interviewing. Questions like “How do we stand out from other options?”, “What would you tell someone who’s considering our services?”, and “What was it like before you received our product or service?” get your audience’s attention and pull them into your business.
Hiring a Jacksonville Corporate Video Company
Now that you have your ideas lined out, it’s time to find a company that can bring them to life. You will find hundreds of companies to choose from in Jacksonville, Florida and the cities of Orange Park, Atlantic Beach, and Lakeside, and you will have a lot to consider to choose one. When hiring a Jacksonville corporate video company, look for video samples and responsiveness.
Most people check out the companies with the highest reviews, and that does make sense, but before contacting any, we suggest checking video reviews. Anyone can post anonymous, false reviews, but video is solid. Additionally, you can ask for samples. Look for consistency and make sure that the reviews match the quality of video you see.
A professional company will respond quickly, and many times you can get a free quote for your project. That said, they should provide concise consultation that makes your job easier. Look for responsiveness in communication to ensure that you are being treated as a priority.
Jacksonville Corporate Video Filming With Beverly Boy
For more than a decade, we have worked on Jacksonville corporate video filming, and during this time we have worked with many north Florida clients, creating some of the most captivating videos that have been seen by hundreds of viewers all over Jacksonville. Any production company can claim that they offer great corporate video services, but Beverly Boy Productions actually has the experience and talent in corporate video filming. For example, corporate videos can be confused with promotional videos, but an experienced company knows that they aren’t the same type of video. Team Beverly Boy has the know-how to understand this, and we can help you understand the differences in options, as well, so you can choose the perfect video type for your brand’s needs. We also service entire North Florida area including Callahan, Baldwin, Hastings, and Orange Park.
What Is Jacksonville Corporate Video Marketing?
Jacksonville Corporate video marketing is where you get to explain more about your company and less about your product. This is important in garnering trust in your brand and helping your audience get to know more about your vision, mission, and anything else that you want to share with them. When you use corporate video marketing in Jacksonville, you are allowing your audience to get to know more about your company and less about the products. Consumers want to make a personal connection before investing in a service, so when you open up, they feel like you care, which leads to loyal customers. This is especially helpful when your consumers share your same values. Working with the Best Jacksonville corporate video production will help make this happen, making it a worthy investment of your time and money.
Vetting Jacksonville Corporate Video Making Companies
When you start researching the best Jacksonville corporate video making companies, you want to make sure to find the ones that know what they’re doing. Any company can say that they can do the best corporate video production, but you want someone who can actually prove that they have the experience to help your brand grow. It doesn’t matter if you have a manufacturing company in Duval county, or a consulting firm on Baymeadows Road on the Southside, you’ll need a company that can show you what they’ve done with corporate videos in north Florida. Ask to see video clips from previous jobs, so you can see if they have the style and expertise you need for your company and brand. After all, you are essentially interviewing options for the Jacksonville business video company to find the perfect fit for your project.
Choosing Your Jacksonville Corporate Video Company
After you have chosen the right Jacksonville corporate video company for your project, you want to double check that they provide the services you want for a budget that is doable for you. You can’t just pick a company with a blank check and hope that they offer what you need. Take your time to research the companies in the area, to make sure that you get the right pricing and services from the Jacksonville corporate video company you choose. You want to know various things, such as whether or not they scout places or write scripts. If they do, your budget is going to need to be higher. Walking into your meeting with a list of services you want is a good idea, as it helps to simplify the process for you and the Jacksonville corporate video makers you choose to work with. When you define the details of services you need, the budget you can pay, and the results you are hoping for, there is no room for surprises.
How To Monitor Jacksonville Corporate Film Production Companies
One thing you will discover is that most Jacksonville corporate film production companies are highly efficient in creating quality corporate video. If they don’t seem like they know what they’re doing, you may need to keep on looking. During the filming part of production, they should keep you in the loop. If they don’t, you should ask them questions about what’s going on. When you get started on this type of video production, it helps to have input from someone in the Jacksonville corporate film production industry. You can be sure to have a better understanding of when something isn’t being done the right way. If the company isn’t providing feedback, this is a huge red flag. You don’t want to end up with issues with your project’s production.
How To Use your Jacksonville Business Video Production
When filming is complete, you have the Jacksonville business video production that your company can use for appealing to more viewers, but do you know just what you should be doing with it? If not, a production company that offers services for both producing and airing your video, either online or on air, is a company you need. Find out if this service is offered from the company of your choosing. Investing in Jacksonville business video production is important, because the final product is going to be able to be shared all over the place, meaning that more viewers than ever will be watching your video. It’s the best part of your solid investment.