5 Ways to Incorporate Live Streaming for Small Business

5 Ways to Incorporate Live Streaming for Small Business Live streaming has been around for several years and yet, many small businesses are not making use of this powerful marketing tool that connects with consumer audiences in real time. Whether you’re new to live streaming for small business, or you’re just looking for some new […]

Live Streaming Retail Boutiques to Promote Sales When Foot Traffic Slows

Live Streaming Retail Boutiques to Promote Sales When Foot Traffic Slows Retail shopping has all but stopped in many corners of the world amidst a worldwide COVID-19 outbreak that has been interrupting retail sales and the lives of consumers since November 2019. With retail shopping largely scaled back due to the outbreak, live streaming retail […]

5 Ways Buyer Personas Can Improve Your Video Targeting

5 Ways Buyer Personas Can Improve Your Video Targeting Buyer personas have been used for quite some time in the marketing world to help businesses define the “ideal” buyers of their products or services and better target consumers with various marketing material. Social media and the rise in video marketing has made creating buyer personas […]

5 Reasons to Use Video for Internal Communications

5 Reasons to Use Video for Internal Communications Most businesses fail to consider the use of video content for internal purposes, but there are many reasons to use video for internal communications. In fact, businesses benefit greatly from leveraging video content for internal purposes. We’re outlining some of the ways that you can use video […]

9 Tips for Enticing Sales Videos that Drive Conversions

9 Tips for Enticing Sales Videos that Drive Conversions An exciting sales video is worth thousands of words! Audiences are faced with thousands of videos and tons of content online. How can you ensure that the videos you create are enticing and actually drive your viewers to take action? In a world where audiences are […]

Top 5 Uses of Explainer Videos in Healthcare

Top 5 Uses of Explainer Videos in Healthcare Healthcare businesses use explainer videos in a wide range of different ways. They can help healthcare companies to deliver educational support to doctors, nurses and staff or they can be used to help inform clients or patients of an illness or procedure that is required in order […]

5 Tips for Effective Video Production for Restaurants

5 Tips for Effective Video Production for Restaurants Video is the most widely consumed media form online today. In fact, 90% of internet users watch videos online periodically. More and more people are turning to the internet, specifically video, when they are trying to decide where to eat. Effective video production for restaurants puts your […]

6 Benefits to Providing Medical Videos for Patients in Your Healthcare Practice

6 Benefits to Providing Medical Videos for Patients in Your Healthcare Practice Many businesses benefit from visual aids such as animated videos. In fact, medical and healthcare businesses benefit greatly from animated videos when they are provided to patients to help explain complex medical conditions or procedures. Providing medical videos for patients in healthcare has […]

7 Tips for Creating Landing Page Videos that Convert

7 Tips for Creating Landing Page Videos that Convert Landing pages that include videos are more likely to convert. In fact, brands are adding landing page videos to their marketing mix because they have the power to increase conversions, boost ROI, and place memorable content into the minds of the audience. And since video is […]