Understanding How to Use Video for Employee Training Programs

There are a variety of ways that video can be used to provide employee training across your organization. Everything from safety training to organizational processes and training on software or compliance issues can be covered with video. As a business owner, understanding how to use video for employee training programs is essential for you to maximize your employee growth, to get the most out of the video based training that you provide, and to benefit your business. 

Video based training is commonplace across more than 90% of businesses and brands these days, but there is plenty of room for growth. And, since 75% of employees expect that video training will be provided, understanding how to use video for employee training programs is something that managers, leaders, and business owners really can’t shy away from.

At Beverly Boy Productions we help organizations with everything from planning their video based training programs to producing top quality training videos for employees that will save them time, money and effort without minimizing the value in the training that is provided. In fact, the training videos we produce for business owners have been found to:

• Increase productivity
• Drive greater engagement
• Improve employee turnover
• Reduce employee risk of injury, illness or safety violation
• Cut training time
• Improve training outcomes

To learn more about how to use video for employee training programs, or to get started on the production of training videos for your team, give us a call!

When to Use Video for Employee Training

The first step to implementing video for employee training is knowing when it’s best to use video and when it’s better to provide training in person or in some other format. Generally speaking, video training is going to be ideal across many different situations and use cases. For instance, consider using video for employee training in the following circumstances:

• During onboarding with a newly hired employee.
• When workers are remote and require consistent training.
• When providing compliance training on OSHA safety.
• When providing compliance training on GDPR standards.
• When providing compliance training on HIPAA.
• When providing compliance training on any other regulated topics.
• When company-wide training is required for any topic.
• When providing software training or training on any computer uses.
• When process training is required.

Any of these situations, and many others, warrant the use of video for employee training programs because they are training situations that are:

• Likely to come up over and over again.
• Likely to be required for many employees.
• Likely to be cut and dry and have a right way and a wrong way.
• Can easily be shown in a video demonstration.

When you’re trying to wrap your head around how to use video for employee training programs, starting with any and all of the above situations to create your training video series is ideal. This way, you will have a wealth of information that can be used to train your team as well as to train new members of the team as they are brought on board.

How to Use Video for Employee Training Programs

The next major step in understanding how to use video for employee training programs is to consider what steps you will take to actually implement the training and to distribute it to your team. Most of the time an LMS is used to achieve these goals and so that management or business owners can monitor training and have a record of:

• Who has completed a training video.
• How much of a training video each employee has watched and when they watched.
• How an employee engaged with a training video and interacted with any features included in the video.
• Who still needs to watch training videos that were assigned.

With the support of a Learning Management System (LMS) management can easily assign training videos across members of an organization and they can quickly see who’s done their training and who hasn’t. This makes keeping track of compliance and other important details easy to follow along with and, should a manager or leader recognize an employee that might need additional training, the LMS makes it simple to assign more training videos to the employee on a case by case basis.

Learning how to use video for employee training programs is a process that management will quickly find valuable for them because training can take up a lot of time and money if management is forced to do all the training for a large team or for each new hire that comes on board. In order to ensure that training videos for employees are effective, consider the following:

• Use interactive features to grab learner attention.
• Use microlearning, short bursts of training that last about 1-2 minutes, to keep learner attention.
• Provide screencast videos, animations, and text-based graphics to reinforce content.
• Hold videos in a library where they can be accessed on-demand by employees.
• Make training interesting, engaging, and memorable.
• Use storytelling and professional video production techniques to ensure learner attention and engagement.
• Hire a professional film crew to assist with the production of top quality training videos that your employees will find memorable and that they’ll relate with.

At Beverly Boy Productions, we’ll show you how to use video for employee training programs to maximize the success of your team. Give us a call to learn more!