Benefits of Using Product Training Videos in Healthcare Practices

The healthcare industry has always been hard-pressed for time. With new research always coming into play, and advances in medicine requiring ever-changing adaptations to everything from prescribing practices to treatments and procedures, finding time to train on new products can be particularly challenging for healthcare practice owners. Fortunately, the use of product training videos in healthcare can lessen the amount of time it takes to learn and understand how new healthcare products work. 

In fact, there are actually several great benefits to utilizing product training videos in healthcare. As video is now the most sought after medium when it comes to teaching or training, it’s no surprise that hospitals, clinics, and a variety of healthcare practices turn to video in order to teach, train or communicate new ideas. In fact, the use of product training videos in healthcare brings a welcomed relief in the form of saved time, increased understanding, and stronger overall following of the content that is being taught.

If you’re not using product training videos in your healthcare practice, you might want to reconsider. Checkout these amazing benefits to using product training videos in your healthcare practice.

Meet Your Audience Where They’re At

The use of product training videos in healthcare is one way that you can be accommodating to your target audience. Meeting your audience where they’re at, whether that means communicating with them late at night or early in the morning, at home or on the road, when you provide training video there is flexibility and accessibility that meets the very unique needs of your audience and, as their needs change, they can continue to engage in the training that you provide regardless of where they are, what they are doing or when.

Improve Patient Health Outcomes

There is an overabundance of information on the internet these days, and it can be downright confusing or overwhelming for patients. However, the use of product training videos in healthcare can improve your patient health outcomes substantially over the use written manuals or face-to-face training on healthcare products.

Unfortunately, when you train your patient face-to-face on how to use various healthcare products, they are likely to forget what you teach shortly after. Writing the information down, or providing a manual that gives insight in the products isn’t always much better. Many patients struggle to understand information in a manual and others might not ever read it at all.

Fortunately, most patients are rather welcoming to product training videos. In fact, they are generally more likely to watch the video content and, if they have questions or concerns on how they are utilizing the products that you recommend, they’ll often go back to the training videos again and again to figure out where or how they went wrong.

Training in a Busy World

The use of product training videos in healthcare also has a number of benefits that apply both to patients and to healthcare providers or your staff. Particularly, these apply to how busy everyone is these days. Training can be hard to fit into a busy schedule whether it’s to learn how to use a new product for yourself or someone else, fitting in the time to train can be challenging. Fortunately, the use of product training videos in healthcare can minimize the interruption that face-to-face training or learning from a manual might create.

With a training video, especially one that is produced professionally to provide short, 2-5 minute bursts of training content, your audience is going to find the time to watch and learn the desired information. There is no appointment to keep, no office to drive to, and no face-to-face instruction to follow. Instead, when it comes to engaging in product training in a busy world, a video can be made available online for your audience to engage from anywhere, anytime.

Interactive Training Scenarios for Better Learning Outcomes

The use of product training videos in healthcare provides a unique opportunity to include technology that only video content can have – interactive training scenarios! In fact, any interactive content that is incorporated into the training videos that you create to teach your audience how to use medical products can be valuable.

With interactive training scenarios, product training videos in healthcare become interactive scenarios that your audience can engage in as they train. The viewer will choose a learning path, and upon coming up to a particular scenario they will have different paths that they can choose. Naturally one path is the correct path and the others may be completely incorrect or maybe they are just not as good as the chosen path.

With scenarios based interactive training videos, your audience can immediately see the outcome of choosing a particular path. So if making a certain choice will lead to medical equipment failure and injury, the individual will see this right away and apply it. If the path they choose will result in the equipment not working correctly, the individual will immediately see what happens with equipment failure.

Overall, the benefits of using product training videos in healthcare are multiple and apply uniquely to your audience and their needs.  From saving time to improving learning outcomes, there are certainly many reasons that we recommend you incorporate the use of training videos into your healthcare practice for product use and a variety of other considerations. To learn more about producing top quality product training videos, give Beverly Boy Productions a call!