How to Produce a Short Case Study Video that Will Engage Your Audience Case study videos are increasingly becoming more commonplace across a variety of industries when it comes to driving consumers down the marketing funnel and helping to guide their decision-making processes. In fact, a short case study video […]
The Benefits of Creating Video Case Studies for Your Business As a business owner that’s looking for ways to engage an audience with video, case studies can have a variety of key benefits for the brand. The more audience attention spans seem to be falling short the more important it […]
7 Must Have Elements for a Powerful B2B Video Case Study After decades of producing case study videos that highlight the brand successes and business relationships that out clients have been fortunate enough to engage in, we’ve learned a lot about what it takes to produce a truly impactful case […]
Different Ways to Show Video in a Case Study for Your Brand For decades the case study has been a powerful form of marketing media, but the written case study has now largely been overcome by video case studies. Today’s consumer audience wants visual data that they can engage with […]
Digital Video Interview Tips for A Professional Case Study Interview Like any interview process, if you’re being interviewed for a case study video, it’s common to feel a little bit nervous about what to expect. Perhaps you’ve never been a part of a case study interview before? Or maybe the […]
How to Prepare a Business Case Study Video That Convinces Your Prospect to Buy Businesses have been creating case studies for decades. They use them to help convert prospects into paying customers, and they’re popular across a variety of marketing channels for increasing conversions. Learning how to prepare a business […]
Identifying the Case Study Video Visual Style that’s Best for Your Brand Is there a magic recipe that will help you to define exactly what your case study video visual style is and what your prospective customers actually want to see? Not exactly, but this doesn’t mean that you cannot […]
Learning How to Make a Case Study Video that Converts What is it that makes a prospective customer see your brand and say, “that’s the brand for me!”? Is it evidence that your brand has helped past customers just like them? Is it social proof that they’re not the […]
Quick Tips on Preparing for Case Study Video Shoots If you’ve been asked to be present as a part of a case study video shoot, you’re probably wondering what you can do to prepare yourself for the big day. Case study video shoots are typically a one day, incredibly busy […]
5 Most Common Formats for Video Case Studies When you decide to create a video case study that is going to represent your brand and the powerful solutions that you can provide to your customers, all of the ideas that you have are likely to quickly flood your mind. One […]
