Birmingham Talking Head Video Production Company Explains Benefits of Talking Head Videos
Talking head videos are used in a variety of different marketing and media formats including educational videos, customer testimonials and case studies, interview videos, and videos that showcase product or services demonstrations and tutorials. These videos are incredibly powerful, and versatile, which is why many Birmingham business owners choose to create them. At Beverly Boy Productions, a Birmingham talking head video production company, we’re providing key insight into the benefits of talking head videos and what they can do for your business in order to help you decide whether a talking head video production is the right choice for your business needs.
With decades of experience, we believe that we’re an ideal fit for this sort of explanatory content. We’ve worked with many area businesses to create professional quality talking head videos that attract a wide audience and build up a professional image for the brands that we work with. For more on working with our production crew to create a talking head video, give us a call.
What is a Talking Head Video?
A talking head video is any type of video that frames the subject that is speaking on camera, generally from the waist up as if they are talking directly into the camera. Often used for short, engagement style content, talking head videos deliver core messages from the speaking subject in a way that is easy for the audience to follow along with and engaging to watch.
Essentially, the name “talking head” comes as a reference to the way that the speaker in the video is framed within the visible area of the screen. You can typically see, mostly just the speaker’s head/face talking into the camera. The narrative of a talking head video is such that you might see the speaker facing the camera and talking away while an interviewer or narrator offscreen asks questions or otherwise engages, but outside engagement is always necessary.
Ways to Use Talking Head Videos for Business
As a professional Birmingham talking head video production company, we realize there are a wide variety of ways that talking head videos can be used for business marketing, advertising, and educational or branding purposes. You might recall having seen a talking head video before if you’ve ever watched the news? Engaged in an educational video? Or Seen a product review, customer testimonial, or even a branded announcement?
These are just some of the many ways that talking head videos can be used for businesses in Birmingham:
- Service updates
- Featured services comparisons
- Educational videos
- Customer testimonials or prospecting videos
- Product or service reviews
- Instructional videos
- Sales videos
Depending on your business in Birmingham, talking head video production can help you to grow, create trust, or build audience awareness among a variety of other potential outcomes as well.
Benefits of Birmingham Talking Head Video Production
Working closely with a Birmingham talking head video production company can have a variety of positive benefits for your business or brand. Talking head videos are great when they are used for building audience awareness and trust, and they can even be used to boost conversions or generate consumer buy in for your products or services or for your brand.
Talking head videos also have the following potential benefits for your business:
- They humanize the brand putting a face to the name.
- They create a personal connection to the brand so that consumers feel more emotionally connected to the business.
- They are more memorable than other forms of visual content such as graphics or still images which are not as easy to relate to.
- They provide strong explanations that make communication a positive benefit for the brand.
- They share a story of your Birmingham business that your audience can resonate with and relate to.
Further, talking head videos that represent an interview style format are ideal for things like customer testimonials, employee interviews, or things like providing instructional content that your audience can personally benefit from.
Business owners choose to use talking head videos to build up audience trust, boost confidence, and build a level of awareness that is commensurate with successful growth and achievement for the brand. As a business in Birmingham, talking head video production is certainly something that you should consider if you:
- Are looking for a way to stand out against the competition.
- Want a way to make your brand’s voice heard.
- Expect to build consumer trust in your business by any and all means.
- Are looking for ways to boost audience attention, grow your brand and create a digital voice.
At Beverly Boy Productions, our Birmingham talking head video production company specializes in working with businesses large and small to put talking head videos to work for them. Give us a call to learn more.