Video Production for the Retirement Community Industry in Corpus Christi, Texas
The retirement communities industry is worth over $75 billion and employs over 1,000,000 people. In light of the expected post-COVID-19 economic recovery, these numbers may increase for retirement communities. An effective marketing campaign is essential for targeted marketing and to position your company to succeed. In comparison to other forms of advertising, Video Production for the Retirement Community Industry in Corpus Christi, Texas is a key consideration for the 50,000+ nursing homes in the United States. We offer services in the surrounding cities of Portland, Ingleside, Robstown, and Aransas Pass.
The most effective marketing strategy for retirement communities is through video production. It allows you to get in touch with potential customers and keep the existing ones. Beverly Boy Productions, in conjunction with Corpus Christi, Texas retirement homes can produce outstanding promotional videos, interview videos, and customer testimonials.
Through video production, our team can demonstrate to the world the significance of the services your business offers and their impact on families. This, in turn, engages your clients and enables you to achieve your video marketing goals.
Promotional Videos for the Retirement Community Industry
Highlighting your retirement community through promotional videos is fundamental. It can help you in reaching out to many new customers. Promotional Video Production for the Retirement Community Industry in Corpus Christi, Texas engages your target audience, making it possible for them to acknowledge your company and return as a paying customers.
Promotional videos for retirement communities are short and captivating best for promos on TV, and across social media platforms, your business website, email marketing campaigns, and any other online platform. These videos are suitable since, according to studies, an average internet user spends at least two and a half hours on social media. These figures are expected to increase with time. We also service Nueces, Kleberg, Aransas, San Patricio, and adjacent counties.
Marketing Videos for the Retirement Community Industry
Video Production for the Retirement Community Industry in Corpus Christi, Texas is as important as any other business with over 82% of the internet consisting of video content.
Whether you’re a continuing care community, a nursing home, a village, or something different, video marketing is a great way to help families find your business. The benefits include:
- Informing the world about your company, brand, products, or services.
- Portrays your business as an authority in the retirement community industry.
- Boosts brand awareness, building trust and credibility with clients. It also makes it authentic.
- Influences purchasing decisions (90% of consumers confess that video helps them make a buying decision, according to Forbes)
Through video marketing, you can build trust with your audience, create customer awareness, and share your product or service across almost any social media platform, for your website. Effective marketing Video Production for the Retirement Community Industry in Corpus Christi, Texas helps families who are in search of a trusting community for their elderly.
If you can successfully produce a professional marketing video for your retirement community, you’ll attract new families while maintaining those you already have within your retirement community.
These kinds of video content can also further express the type of retirement community and senior living options within. That is:
- Age-restricted communities
- Independent Living
- Continuing Care
- Assisted Living
- Nursing Homes and Skilled Nursing Facilities
- continuing care
- Convalescent home
- Convalescent hospital
- Old folks’ home
- Retirement facility
Training Videos for the Retirement Community Industry
Training in the retirement community industry is essential to keep your business running. Just like a revolving door, new senior care professionals may come and go. However, personalized training videos will always stay, to eliminate shortcomings of traditional in-person training which allows business owners and leaders to save time and money, and improve the outcomes of learning for their senior care professionals.
The training videos:
- Have a higher employee watch rate – Employees are 75% more likely to engage in video training than they would with manual training.
- Are highly flexible – It’s estimated that 42% of employees prefer the flexibility of video over other forms of communication and training, e.g., scheduled in-person training or written manuals.
- Have a higher retention rate; people recall upwards of 90% of what they see in a video compared to about 20% of what they read.
- Make employee training more effective while reducing training expenses – Each video can be used over and over again and makes videos 83% more effective.
Videos are an amazing way to engage your senior care professionals and keep training consistently throughout your business.
Training Video Production for the Retirement Community Industry in city can guide prospective senior care professionals to the type of senior care facility options that they are available to advance in, such as:
- Independent Living.
- Residential Care Homes.
- Respite Services.
- Assisted Living.
- Memory Care.
- Skilled Nursing.
- Retirement Community
Interview Videos for the Retirement Community Industry
Most likely, you may think of job application interview videos when this concept is brought up. However, interview videos for the retirement community industry are varied. Expert interview videos for retirement communities are those that share the opinion of your business’s team and industry leaders. On the other hand, customer interview videos are those that allow your targeted audience to hear what current customers have to say about your business. We also service 78401, 78402, 78403, 78404, 78404, and many other local zip codes.
Both videos can build trust and credibility for your business, and increase understanding among your prospective customers. They share insight from the professional perspective consumers can relate to. If you’re interested in sharing your company’s leadership or what your customers have to say about your business, then, interview Video Production for the Retirement Community Industry in Corpus Christi, Texas is the way to go. It is a unique way of helping your senior care facility stand out from the rest.