Video Production for the Retirement Community Industry in Mesa 

The retirement community industry generates over $75 billion and employs over 1,000,000 personnel. Considering the long-awaited post-COVID 19 economy rebound, these are numbers that could increase for retirement communities. An effective marketing campaign is a must for targeted marketing and positioning yourself to help you succeed with the competition. When compared to other methods of advertisement,  Video Production for the Retirement Community Industry in Mesa is a crucial consideration for the 50,000+ nursing homes across the U.S. We also service Gilbert, Chandler, and Tempe.

Video production is an effective marketing strategy for retirement communities. It can help you to reach potential residents while retaining the ones that you have. At Beverly Boy Productions, we work with Mesa retirement homes to create the best top-notch videos, expert interview videos, and customer testimonials. Through video production, our team can help you show the world what your business offers and the impact you provide for families. This, in turn, engages your audience and helps you to reach your marketing goals.

Promotional Videos for the Retirement Community Industry

Highlighting your retirement community is really helpful in appealing to new residents. When promotional videos keep you in the spotlight, it’s easy to stand out for potential connections. Promotional Video Production for the Retirement Community Industry in Mesa makes it easy for you to appeal to your target audience, making it likely for them to get in touch with your business and then return as a paying customer.

Promotional videos for retirement communities are a great impact because they’re short and captivating. While they can also be useful for television, most brands distribute promotional videos across several platforms. These can include email campaigns, social network pages, your business website– anywhere you can see your target audience use their time online. The average internet user spends nearly two and a half hours on social media, and this is a number that is expected to increase. A short but effective promotional video on your social networks could be useful for inviting new residents, increasing engagement, and also sharing your company with the world. We also service Navajo County, Pinal County, and Yuma County.

Marketing Videos for the Retirement Community Industry

Video Production for the Retirement Community Industry in Mesa is as important as any other industry. With over 82% of the internet consisting of video content, this is an unbelievable opportunity you won’t want to miss out on.

Whether you’re a continuing care community, a nursing home, a village, or something a bit different, video marketing is really helpful when you want to help families find your business.

Some of the many benefits of video marketing can include:

• Sharing the word about their business, brand, products, or services
• Establishes your business as an authority in the retirement community industry
• Helps you increase brand authenticity, build credibility and trust with your audience
• Influences buying decisions (90% of customers report that videos helped them to make their decision, according to Forbes)

Video marketing offers a great way for you to create a link of trust with your audience, inform potential consumers of what you have to offer, and share your product or service across on nearly any platform, from social media to your own website.

Effective marketing Video Production for the Retirement Community Industry in Mesa will help families who are in search of a trusting community to let their elder family members to stay without any regrets. Being able to successfully produce a professional marketing video for your retirement community will help you attract new clients as well as help you retain the ones that you have in your retirement community.

This type of video content can also help you provide more services in the retirement community and senior living options which can be:

• Age-restricted communities
• Independent Living
• Continuing Care 
• Assisted Living
• Nursing Homes and Skilled Nursing Facilities
  • continuing care
  • convalescent home
  • convalescent hospital
  • old folks’ home
  • retirement facility

Training Videos for the Retirement Community Industry

Training in the retirement community industry is a must that can keep the wheels of your business turning. Brand new senior care professionals can come and go. Personalized training videos remove the problems that come with traditional in-person training, allowing business owners and leaders  you can save money and time while improving the learning outcomes for senior care professionals.

Indeed, training videos:

• Have a higher overall employee watch rate; employees are 75% more likely to engage in video training than they would with manual training
• Have improved flexibility; an estimated 42% of employees prefer the flexibility of video over other forms of communication and training like scheduled in-person training or written manuals
• Have a higher retention rate; a lot of people recall upwards of 90% of what they see in a video compared to about 20% of what they read
• Can make employee training more effective as you reduce training costs; each video can be used over and over again, and improved comprehension helps to make videos 83% more effective

Videos are an easy way to captivate your senior care professionals while keeping training consistent throughout your company.

Training Video Production for the Retirement Community Industry in Mesa will help guide prospective senior care professionals to which type of senior care facility options that they could advance in, such as:

• Independent Living
• Residential Care Homes
• Respite Services
• Assisted Living
• Memory Care
• Skilled Nursing
• Retirement Community

Interview Videos for the Retirement Community Industry

You may think of job applications when you think of “interview videos,” but interview videos for the retirement community industry can include other kinds of videos. Expert interview videos for retirement communities are videos that can highlight the perspective of your business’s team and industry leaders. On the other hand, customer interviews are a form of interview videos that allows your targeted audience to hear what current customers have to say about your company. We also provide services in 85201, 85208, and 85205.

Both of these types of videos can help you gain credibility for your company while increasing trust with your customers. They help you to share insight from professional views as well as one that your audience can relate to. If you’re interested in sharing your company’s leadership or what your customers have to say about your business, interview  Video Production for the Retirement Community Industry in Mesa  is a great way to help your senior care facility stand out from the rest.