Benefits of Hiring an Explainer Video Production Company in New York
Even with all the traffic in the world, if your website does a poor job of explaining what it is that you do, and the benefits that you can provide to your target audience, there’s a large likelihood that your customer acquisition numbers won’t be great. If people have a hard time figuring out what you do, what your brand is about, or what your business offers then they’ll have a difficult time buying into your New York City business or brand, but hiring an explainer video production company in New York to assist you with this problem can help!
A professional explainer video production company in New York can set your business apart from the competition, showcasing exactly what your brand is and explaining the value behind it that will directly lead to solving a particular problem for the target audience. A short explainer video can be used to condense complicated or otherwise complex information into an easy to understand pitch that your audience will love.
If you’ve noticed that your conversions aren’t what you think they should be, and that your website traffic appears to be coming and going without converting, you might benefit from hiring an explainer video production company in New York to help you out. Checkout these benefits that come along with the decision to hire an explainer video production company in New York City.
Increase Conversions
Working with a professional explainer video production company in New York to create animated explainer videos that showcase your products or services in an easy to understand, fun to watch, way can increase conversions for your brand. In fact, 80% of consumers admit that they are more likely to make a purchase after they watch a video that explains the product, service, or brand in an engaging and interesting way.
You don’t need something complex or in-depth, you just need an explainer video that will tell the story of your brand, product or service in such a way that your audience will feel the emotional connection and can resonate with what you’re saying.
People Prefer Video
Hiring an explainer video production company in New York will have several benefits, but most importantly, people prefer video over all other forms of content. Your New York production company understands this, and will go the extra mile at producing a video that your audience will appreciate.
According to a recent survey, 96% of people have watched an explainer video to learn more about a product or service before they purchase it. Many of those, up to 86%, go on to make the purchase after they watch the video. People simply prefer video over written text such as blog posts or whitepapers which were once the norm for educating consumers on various products and services offered for sale.
Working With a Local Crew Saves Time
Certainly there are benefits that are directly tied to the production of an explainer video, but we also believe it’s important to touch on the benefits that come from hiring a local production company in New York to work on your explainer video content. Working with a local crew, that understands the nuances of the city and what it takes to get around New York with film equipment and gear, is important as it will save you a lot of time and headaches when it comes to shooting your explainer video content.
Beverly Boy Productions has been producing explainer videos in New York for more than twenty years. Not only do we understand what it takes to get around town with our gear to capture live-action b-roll and city specific footage that will make your New York business or brand shine, we also know the local regulations and rules regarding everything from filming in public or along a public roadway.
Professional Quality & Service
Hiring an explainer video production company in New York will provide you the professional quality video that is going to make your brand or business stand out. You don’t want to produce content just for the sake of saying you’ve done so. It’s important to establish a level of professional quality that is acceptable and necessary for your business or brand, and anything less than that should not be representative of your company.
Working with a local film crew, that has expertise in film shooting and editing, will ensure that your explainer videos come out looking top notch. This is particularly important because you want to be sure that the content you create to represent your business shows your expertise and quality. While an explainer video may only be 3 minutes or less in total length, if it’s produced poorly, it can send a message to your audience that you don’t have high expectations for your business or brand.
Additional Benefits of Hiring an Explainer Video Production Company in New York
In addition to all the benefits previously listed, hiring an explainer video production company in New York can help your business to gain ground on SEO and generate more traffic to your website, increase conversions, and grab the attention of your key audience. In fact, producing explainer videos can have a number of potential marketing benefits for your business, resulting in higher click throughs on your email campaigns and improving the ROI for your brand.