5 Factors to Consider with Event Video Pricing

Event video pricing can be tough even for a talented, and experienced camera crew or Producer that knows exactly what is involved. For a layman, or someone that is new to event video production, this process becomes even more mind boggling.

You’ve got expenses associated with common factors such as the cost of equipment and video rendering fees as well as individual factors such as the length of the event, the amount of time spent editing, and the types of technical skills involved in the production and post-production needs for the event video. Pricing largely depends on these 5 influential factors:

1. Length of the Video

A two minute video will cost roughly double that of a one minute video. This is a general rule of thumb but it does not always hold true. There are things like initial costs, screenplay, scripting, and individual fees associated with a video production that will not be incurred again just because we go from finalizing one minute of video versus two.

2. Location of the Event

Where you shoot the event will impact your event video pricing. An event video that is shot in Los Angeles is likely to cost substantially more than an event video that is shot in a small, quiet town deep in the heart of the state. Location can drive event video pricing up because there is more competition and actors or other talent as well as camera crew will ask for more money just because they know demand is higher.

Additionally, an event that takes place in multiple locations can also add to the total cost of the event production. Consider filming in a single, individual location for maximum exposure without the maximum costs involved to give your budget some slack.

3. Size of Camera Crew

Depending on the type of event you will need several camera crew members to support the production. Naturally you need a camera operator, but a larger event will likely require multiple operators to ensure that all aspects of the event, including all keynote speakers or entrainment acts, are appropriately filmed for the final video. Expect the following potential expenses to be budgeted into event event video pricing.

• Film Director – >$250 per hour
• Script Writer – >$150 per hour
• Cameraman – >$400 per hour
• Editor – >$175 per hour
• Actors – >$500 per hour
• Equipment – up to 100s per hour
• Studio Shooting – up to $400 per hour
• Narrator – >$400 per hour
• Audio Files – up to $1000
• Video Rendering – up to $75 per hour
• B-Roll – expect to pay a percentage between 10 and 50% of your total cost
• Miscellaneous Fees – can cost very little up to 1000s extra

4. Skills Involved in the Video Editing

The skills or technique that is required to edit your film for the final product will also play a role in your event video pricing. Video pricing for events usually involves a set or fixed editing budget that your production company is hoping to stay within. They may have figured in 5 or 10 or even 15 hours or more for editing. This is to allow the editing crew ample time to meet the expectations of the event video. Such expectations may include:

• The addition of graphics or display elements.
• The use of special effects.
• Adding titles to the video so that your audience will be able to better connect with your video.
• The frequency of number of revisions. More revisions can (and often do) quickly add to the bottom line event video pricing.

5. Add-On Factors

Finally, event video pricing will generally be based on a set of features or a vision that the client and director have for the video. If you intend to add on features, like including text graphics and the use of animations, you will pay a premium. Features that are added to your video in post-production or that add to the professional costs incurred in production (such as the use of a crane for a massive shot) will result in total event video pricing costs that are increased.

Need more about event video pricing and what to expect? Give Beverly Boy Productions a call!