Getting the Most out of Your Event Videos Businesses are coming to realize that video is a powerful marketing tool that cannot be overlooked. When businesses have a major event or industry conference, collecting the footage on video allows for all different future marketing activities. However, many businesses overlook the […]
Quick Steps to Using Video Content to Increase Sales Businesses have been using video content to increase sales for decades. That’s what commercial advertisements are all about really. However, today’s video content marketing channels are much more diverse and there are a plethora of different opportunities to create leads and drive […]
5 Reasons Your Video Content is Failing (And How to Fix It) Top-notch quality content is vital if you actually want to attract the attention of your customers. Unfortunately, many businesses find that their video content is consistently missing the mark when it comes to reaching the consumer and encouraging […]
5 Top Tips to Creating Corporate Culture Videos that Represent Your Brand Using corporate culture videos to attract top talent to your business is just one of the many ways that this kind of content is useful. In fact, corporate culture videos that represent your brand can be used for […]
7 Forms of YouTube Video Content to Promote Your Business Over a billion hours every single day are watched on YouTube. If you’re not posting video content for your business to YouTube, you’re really missing out! In fact, YouTube is such as great network full of opportunity for businesses to […]
8 Reasons to Use Storytelling in Service Videos Video content is one of the most powerful marketing tools available to businesses large and small. The right video content drives a path to higher sales, stronger brand recognition and more valuable relationships with consumers. For service businesses, great videos require storytelling […]
Benefits of Setting Video Goals & Objectives Any kind of content that you create needs to be reinforced with a plan that includes a set of goals or objectives that you intend to achieve with the content. Without goals, your content will not be successful, no matter how hard you […]
5 Corporate Video Strategies to Excite Consumers Corporate video strategies are not all about shooting presidential content or recruitment videos. In fact, much of what professional video production crews are responsible for when producing corporate video content goes beyond the traditional recruitment film and focuses on taking steps to excite […]
5 Benefits of Creating an About Us Video for Your Business Many businesses don’t focus much on their “About Us,” page on their website, and that’s unfortunate. Not only does “Google” say that websites should have a detailed “About Us,” page that helps the consumer get to know a brand […]
4 Ways to Use Video Content to Persuade Customers Effective video content has the power to persuade consumers to take action. Whether it’s making a phone call, or funneling through the next step of a sales funnel, a great video really does have the power to change the way the […]
